PSFK Picks: Top Five Health Innovations Of The Week

PSFK Picks: Top Five Health Innovations Of The Week

Defibrillator-equipped drones and a shirt that helps you diet. Innovative stories from the world of wellness.

  • 22 september 2013

Each week with its partner Boehringer Ingelheim brings you a snapshot of Five Innovative Ideas that are reshaping the health care industry. This week’s innovations include defibrillator-equipped drones and a shirt that helps you diet.


Defibrillator Equipped Drone Speeds Treatment To Those In Need
The Defikopter is a drone that can deliver defibrillators to heart attack victims much quicker than emergency responders. Conceived by Germany-based nonprofit Definetz, the system can carry defibrillators to any location given its GPS coordinates. Although the system is still in the early stages of development, the team hope to develop a smartphone app that those with heart problems can download. If a cardiac arrest occurs, emergency services can be immediately alerted and a drone can fly defibrillators to the scene at speeds of up to 43 miles per hour. This frees emergency responders from having to carry equipment with them en route, potentially reducing their response times. If qualified personnel are on hand, the defibrillators can be used before emergency services can even get there.


Avatars Help Soothe The Frustration Of Dealing With Health Insurance Issues
Chloe and Louise are two avatars developed by CodeBaby for CareFirst BlueCross BlueShield of Colorado to relieve the pain and frustration patients might feel in dealing with their health insurance. The virtual assistants are designed to bring a human element to the sometimes difficult process of navigating health insurance menus. The avatars are programmed to greet consumers when they access the CareFirst website, where they talk consumers through their medical needs and choices in a comfortable manner where people are less self-conscience about asking questions.

clothing cam

Clothing Camera Relays Real-Time Caloric Data To Dieters
Researchers have recently detailed a new technology in the Measurement Science And Technology Journal which harnesses the growing potential of artificial intelligence and innovative camera technology to assist dieters in reaching their goals. The process involves tiny cameras embedded within the clothing of individuals, primed to take a snapshot of their dinner plates and calculate the likely calorie count of each meal. The analysis is achieved by pairing up the resulting image with a built-in library of nutritional data, with a 3.7 per cent margin of error. This would overcome the long standing problem of dieters underestimating their daily calorie intake due to difficulties in calculating total caloric intake.


Genetic Analysis Booth Makes Health Information Accessible
Bina Technologies is testing out their Bina Genomic Analysis Platform on college campuses, a machine which can perform complex whole genome data analysis in four hours or less. Genome analysis is an important part of a scientist or researcher’s work in the field of personalized medicine, but the process normally takes a long time and requires expensive equipment that not all researchers have easy access to. Bina’s Genomic Analysis Platform makes the process faster and considerably less expensive. The company will provide users with a pay-as-you-go type of service, allowing multiple researchers or teams to have separate Bina accounts and pay only for their usage of the machine.

teddy the guardian

Soft Toy Uses Sensors To Detect Babies’ Vitals
Health marketer Josipa Majic and business graduate Ana Burica have developed a toy called Teddy the Guardian that looks like a standard soft bear from the outside, but features sensors that can detect vital signs such as heart rate, blood pressure, oxygen saturation, and body temperature. Parents can get their child to hold the bear’s hand, or place its paw on their forehead in order to take a reading. The data is then sent wirelessly to parents’ smartphones, enabling them to check their child’s health and keep a record over time, without having to take trips to the doctor’s. The device allows parents to take readings in the comfort of their own home and share the data with doctors later on.

PSFK has partnered with  Boehringer Ingelheim to bring you a steady stream of inspiring news and ideas in the health and wellness space. Once each week, we will be posting an article on If you would like to gain access to the full stream of content, please check out Boehringer Ingelheim’s Facebook Page, where they are publishing a regular stream of inspiring and informative content.


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