Live Twitter Auction Helps Save America’s Drive-In Theaters

Live Twitter Auction Helps Save America’s Drive-In Theaters

Honda is hosting the event and proceeds will go directly to protect this part of US cultural history.

Emma Hutchings
  • 12 september 2013

Honda is hosting the first ever live Twitter Vine auction on September 12th, with proceeds going towards saving more drive-in theaters as part of Project Drive-In. Renowned film critic Leonard Maltin will be the auctioneer for the one-day event and a Vine video will be posted on Honda’s Twitter account showing off the items available for auction.

Users can bid on an item by tweeting the title, a bid price and the #DriveInAuction hashtag. The highest bid at the close of the auction wins. Honda will tweet the winning bidder who will then be directed to a payment page on the Project Drive-In fundraising site.

Live Twitter Auction Helps Save America's Drive-In Theaters

Auction items include Cloudy with a Chance of Meatballs 2 plush toys, autographed poster, concept artwork and a Hollywood VIP package featuring tickets to the movie premiere and a tour of the Sony Pictures and Sony Pictures Animation studio lots.

There will also be Disneyland park hopper tickets, Aquarium of the Pacific tickets, a basketball and license plate signed by Maroon 5, and a private suite experience at the Paramore concert at the Honda Center on October 19th including tickets and catering for 16 people.

Project Drive-In


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