Innovative Packaging Could Cut Fast Food Industry Waste By Half
Industrial designer creates a fast-food solution that reduces waste by 50%.
- 15 october 2013
Seulbi Kim is a graduate student at the Rhode Island School Of Design who has come up with a way to combine the separate carrier bags and drinks holders normally used by fast-food chains. The result is a piece of packaging that not only makes life easier, but also reduces waste by 50%.
We’ve seen examples of innovative packaging design before, such as the McDonald’s burger box that has a compartment just for fries, but this packaging makes things a lot more mobile. There are individual sleeves for burgers and fries, which contain internal hooks to keep the contents secure – there’s even a tiny slot for your straw. Handles fold together to firmly lock everything in place, and give you an easy way to carry your meal to the place of eating.
With so much packaging thrown away almost immediately after it’s received – french fry boxes being a perfect example – this kind of all-in-one packaging could give people a more convenient way to eat their meals, without so much wasted packaging in the process.