RainCity Housing created special park benches that are both temporary shelters and ads.
RainCity Housing, a Canadian charity organization that provides housing and support services to the homeless, worked with agency Spring Advertising to create park bench installations that serve as temporary shelters and advertisements.
One of the installations features a sign board that says, “Find shelter here.” When flipped open, the board serves as temporary shelter from the rain. Written on the inside are the words, “Find a home here” and the address of RainCity Housing.
The other installation features a UV and glow-in-the-dark printing on the park bench. During the day, the black printing says, “This is a bench.” At night, the words “This is a bedroom” appears in glow-in-the-dark ink.
The park bench installations were designed to let people feel what it is like to have a park bench as a home and to promote awareness about the plight of the homeless.