eBay Brings Its Shoppable Windows To American Malls [Pics]

eBay Brings Its Shoppable Windows To American Malls [Pics]

Westfield partners with online auction site to bring digital storefronts to San Francisco.

Jaymar Cabebe
  • 25 november 2013

Just in time for the holidays, Westfield Labs, an entity of the ubiquitous Westfield Group has partnered with eBay Inc. to bring touch-enabled digital storefronts to one of the busiest shopping malls in San Francisco. Popular retailers Sony, TOMS, and Rebecca Minkoff are onboard as pilot partners.

Westfield San Francisco Centre

Each of the pilot retailers has a personalized digital shopping experience, which revolves around a branded “smart window.” Shoppers can simply walk up to a window, touch the glass, and navigate through products as if they were on a computer. From there, they can check out by pushing the order to their mobile phone and paying securely via PayPal. The entire scheme figures to take advantage of mall goers who are already in a buying mindset.

Previously, these shoppable windows made their debut in Manhattan. But with the program now making its way to the very tech-centric San Francisco, both eBay and Westfield seem poised to gain some valuable exposure. The former gets yet another vehicle for consumers to use its Paypal system, while the latter raises its profile as an innovator in the retail space.

If you find yourself in or near San Francisco, be sure to stop by the digital storefronts at the Westfield San Francisco Centre. Otherwise, you can check out the photos in our gallery.

Westfield Labs

Source and Images: Westfield Labs


Transformable Table Maximizes Utility In Small Spaces

Design & Architecture
Syndicated Today

How Fashion Became All About Fonts

Why a new wave of designs have put typography front and center on your clothing

Retail Today

GM And Audi Are Experimenting With Car Rentals In SF

The automakers are trying something new to capture the segment of urban dwellers who don't want to own a car


Get PSFK's Related Report: Future of Automotive

See All
Travel Today

This Vertical Forest Hotel Will Improve The Air Around It

An architectural firm is creating a lush mountain lodging in China with so much greenery that it will actually clean the atmosphere

Europe Today

This Company Believes Insects Can Provide Biofuel To Power Our Future

A Polish group is testing out a new factory concept that can provide a source of renewable energy, and even serve space missions

Technology Today

Music Venue Caters To Virtual Reality Events

Boiler Room has launched the first VR hub for content creators to capture special footage for the masses

Gaming & Play Today

Automated Chessboard Lets You Play Against Anyone In The World

Square Off is an AI-powered board that can move the pieces on its own


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed Yesterday

Marketing Experts: Millennials And The Power Of Cool

'Good Is The New Cool' Authors Afdhel Aziz and Bobby Jones share their 7 principles for branding with a social impact

PSFK Labs Yesterday

The Keys For Exceptional Performance On And Off The Field

PSFK Labs' new report highlights five important insights for businesses to perform better than the competition

Technology Today

Contraband Recorder Helps Those In Need Capture Captive Conversations

Designer Marianna Mezhibovkaya created the device to help prison inmates capture crucial evidence of abuse

Advertising Today

A Compelling Brand Purpose Is Never Born In The Boardroom

Strategist and Designer Anna-Rae Morris shares why she believes all brands exist for a reason, and how Snapchat has upended our behavior

Retail Today

Creative Leadership Expert: Experiencing A Seismic Shift From Brand Loyalty To Interface Loyalty

Marc Shillum, founder of Chief Creative Office, explains why product designers must rethink the way they capture consumer attention

Fitness & Sport Today

Editorial Roundtable: The Xs And Os Of Performance-Enhanced Sports

WHOOP, ShotTracker, Rithmio, PlaySight, STYR Labs, EverybodyFights and Lift / Next Level Floats explain that we're only at the iceberg's tip of performance enhancement

Technology Today

Microsoft’s New E-Paper Sticky Note Runs On Ambient Light

Researchers have developed the first e-ink display powered entirely by office bulbs

Sustainability Today

Modern Home Created Entirely Out Of Modular Shipping Crates

A project in Ecuador used the ubiquitous material to design a spacious and industrial-chic house

No search results found.