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PSFK’s Top Five Stories Of The Week

Embroidered cat dress shirts, a brilliant British Airways ad and Airbnb for attractive people.

PSFK
PSFK on November 29, 2013.

Each week we bring you the most popular and interesting posts of the past five days. Here is the current selection to give you topics to explore and share over the weekend.


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British Airways Billboards Interact With Planes Overhead

British Airways worked with agency Ogilvy 12th Floor to install new digital billboards that interact with the planes flying over them.

The digital billboards use custom-built surveillance technology to detect planes flying overhead and change the current digital display to that of a child pointing at the plane. The billboards also display the plane’s flight number and route.

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Job Candidate Transforms Portfolio Into A Fake, Deliberately-Lost Passport

One young lady is strategically throwing her identity onto the streets of New York in the hope of securing her dream job. Miruna Macri created a stack of fake passports to catch the eye of some of the city’s top design agencies. She replaced the various lines of sensitive information on a passport with her resume and design portfolio, creating a not-so-generic business packet to sell herself.

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Design Studio Disguises Their Product On IKEA Shelves To Do Market Research

An independent design studio called Upwell recently infiltrated IKEA as a unique way to test the validity of their new product. Walhub was placed alongside other household products, complete with IKEA-inspired visuals and UPC barcodes, to see if it could attract the attention of shoppers. The company even dressed up one of their employees in an IKEA outfit so that the display could be set up properly.

Embroidered Dress Shirts Bring Cat Memes To The Office [Pics]

Embroidered Dress Shirts Bring Cat Memes To The Office

Artist Hiroko Kubota has created a series of embroidered images of cats on button-down shirts. The cute pictures add a quirky touch and would liven up any office worker’s plain shirts.

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Airbnb For Dating Only Lets Users Rent Rooms To Attractive Guests

LoveRoom is a new online platform that launched last week with the intention of helping people find a place to stay for free. There’s one significant catch however, the only people who are able to use it are those deemed “attractive enough” by the community. It claims it can help you to find your soulmate, but the company’s definition may be something closer to a one-night stand.

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