December in New York City means retailers reveal their best attention grabbing window designs of the year. PSFK surveyed from the traditional boutique region of Madison to the flagship store stretch of 5th Ave and ending in Soho. With the economy still trying to level out, the 2013 holiday retail season in the city saw a lot of stores pushing strong sales messages over flashy visuals. There was also a paring back of elaborate displays from years’ past. Some retailers moved completely away from any Christmas references.
Here’s our picks for the best creative, artistic, edgy and visually exciting windows scattered around Manhattan:
ABC Carpet and Home – 888 Broadway
Created a series of sliced open rooms with the theme ‘In Pursuit of Magic’ where displays continued underneath floors and inside shelves.
Anthropologie – Rockefeller Center
Animals and plants were all created from sewing items.
Asprey – 845 Madison Ave.
Composition made from twigs.
Bergdorf-Goodman – 754 5th Ave.
‘Holidays On Ice’ was the theme for the main series of windows.
4th Of July
April Fool’s Day
Club Monaco – 160 5th Ave.
DKNY – 655 Madison Ave.
The holiday window budged was donated to a NYC charity but DKNY still managed to stage a simple eye catching set of windows.
Donna Karan – 819 Madison Ave.
A huge gold tree in addition to large scale ornaments and disco balls filled the flagship Madison Ave. store.
Dolce & Gabbana – 717 5th Ave.
Fendi – 677 5th Ave.
Hermés – 691 Madison Ave.
Isabel Marant - 469 Broome St.
Motorized installation with painted styrofoam spheres.
Paul Smith – 142 Greene St.
Ralph Lauren Men’s Flagship – 867 Madison Ave.
Car culture, gaming and secret agent themes were each represented in a window.
Ingrid Gabor for Tekserve – 119 W. 23rd St
Ingrid Gabor, an engineer, artist, designer and graduate of the Interactive Telecommunication Program (ITP) Masters Program at Tisch NYU created Origami Snow to react to pedestrians passing by the installation. A 5 feet tall laser cut faceted mirror is wired to an X-Box Kinect and scans the sidewalk. A series of motors in the snowflake translate the movement from the camera in real time.
Photos and Video: Dave Pinter