Apple has filed a patent that adds interactivity to its Maps, by creating layers of data to build a more in-depth map experience.
Maps would have different modes such as weather, tourism or commerce, which would pull data from the internet and layer into on the map, using the person’s location to add context-relevant information. The patent explains:
The use of maps has become commonplace in many different facets of life. In addition to maps that are designed for general navigation purposes, information can be included on a map to meet specific objectives. A shopping map might typically include stores and other retail establishments in an area of interest, in contrast, a [map] intended for use by outdoor enthusiasts may include hiking and biking trails, campsites, parks and terrain information.
On top of the different modes, the patent suggests that Apple is working to make the search function more tailored as well, so that searching for food in the commerce mode would bring up different modes as compared to if it were in the sightseeing mode. The layered map would create a more contextual experience, in a bid to sway iOS users away from Google Maps.
Source: Apple Insider