Most indie and emerging designers don’t have the capital to start production of their designs and sometimes end up working with a label that pays them royalties for their work.
To help young designers own their creations and receive full payment for their pieces, Mark Studholme and Suzan Claesen created Crowdyhouse, a crowdfunding platform that is customized for the design industry and does away with multiple price and reward tiers.
Instead of a funding goal, projects have set “minimums” that must be met before a design can go into production. The designer’s final production piece is the sole reward for backing the project and backers can buy the piece in advance.
Crowdyhouse does away with the middleman and helps designers produce and sell their designs themselves.
The creation of the platform was inspired by the #milanuncut debate, which tackled the traditional royalties system and exposed how little designers are paid for their creations.