menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Fans Roast Game Of Thrones Villain On Social Media

Fans Roast Game Of Thrones Villain On Social Media

A two-day smackdown of HBO's most hated monarch.

Serena Chu

Fans of “Game of Thrones” will be glad to hear that HBO and 360i have launched a new campaign to roast King Joffrey. Last year’s “Red Wedding” episode is supposedly the inspiration behind this effort.  The purpose of this event is to create buzz for the show even during its off-season.

BbSl4z9CMAMEmS1

The campaign gives viewers a chance to spew their vitriol for Joffrey using a specific hashtag. The best bits of the roast will be featured on RoastJoffrey.com. HBO invited celebrity fans and creative talents to contribute to the roasting as well. And if the entertainment industry wasn’t enough, the campaign even reached out to college campuses and HBO brand ambassadors at colleges nationwide. Students met during study session breaks to churn out some nasty remarks about Joffrey.

Be a part of the fun (or hate) and show your support for the campaign. With more than 60,000 total roasts on the site, rise up to the challenge, and see if you can stand out from the rest.

Here is the event’s promo video.

RoastJoffrey.com

Source: Adage

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store