Springwise: Video App Provides Mini Glimpses Into Other People’s Lives

Springwise: Video App Provides Mini Glimpses Into Other People’s Lives

A new app reframes the Vine format as a way of getting perspectives on another country, or on that sold-out concert a few blocks away.

Rachel Pincus
  • 9 january 2014

Photo and video sharing has become a phenomenon following the success of apps such as Instagram and more recently Snapchat, the platform that lets users send 10-second messages that disappear after they’ve been viewed, and which recently declined a buy-out offer from Facebook worth USD 3 billion. Now a new app from Greece could join them — PeekInToo offers a real-time, virtual glimpse into an anonymous person’s life for just 12 seconds.

Humans find other people’s lives endlessly fascinating, and PeekInToo is a global social network that lets users be nosy for a short amount of time. Using a map to navigate, users select a location nearby — or on the other side of the world, if they wish — and pick another user who is accepting requests. The recipient receives a notification that someone wants to ‘Peek’ and they can accept or decline, before holding up their camera to let the other user see what they’re seeing in real time. The video exchange service can be used to simply satisfy a curiosity, but also to see what’s going on near them or in a specific location. For example, if a user didn’t manage to get tickets to a concert, they can search for its location and enjoy a snippet of the show. Or if a major news event breaks out, users can get a unique view into what the atmosphere is like on the ground. If video from a location of interest isn’t currently available, users can also use the PeekShout function in order to request a feed. Viewers can also rate others’ video. The video below offers more information about the app:

The app is free to download from the App Store, and an Android version is on its way. Given the popularity of platforms such as Snapchat, could PeekInToo be the next big social sharing app?


Originally published by Springwise, republished with kind permission.



Fitness Advocate: Paving The Future of Workouts With Audio

Fitness & Sport
Sustainability Today

Modern Home Created Entirely Out Of Modular Shipping Crates

A project in Ecuador used the ubiquitous material to design a spacious and industrial-chic house

Retail Today

Retail Concept Offers Food Hall Inspired Space For Online Brands

The store will offer a lower cost way for internet entrepreneurs to try physical retailing


Get PSFK's Related Report: Future of Automotive

See All
Advertising Today

Disney Retells Beauty And The Beast On Snapchat

In a partnership with LACMA, the entertainment platform drew from over 130,000 works in the museum's collection

Technology Today

Honda Has 3D Printed A Fully Electric Minivan

The car manufacturer partnered with product developer Kabuku to create the small versatile vehicles

Related Expert

Steve Dennis

Marketing Consultant

Innovation Yesterday

After The Initial Success Of AR Gaming, What Does The Future Hold?

With Pokemon GO earning up to $10m a day, R&D departments are busy searching for the next phase

Arts & Culture Yesterday

The Next Great Art Movement Will Come At The Swipe Of A Finger

An improved app, optimized digital display and monthly art discovery service round out Electric Objects' renewed commitment to democratizing the art world

Media & Publishing Yesterday

A TV Streaming Service Is Designed Just For Kids

Toca TV is a new platform offering thousands of original and curated children's videos for a monthly subscription fee


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed october 24, 2016

Community Builder: How to Hack Slack

Claire Wasserman, Founder of Ladies Get Paid, describes how she's using an internal team communication tool to build a network of thousands

PSFK Labs Yesterday

The Keys For Exceptional Performance On And Off The Field

PSFK Labs' new report highlights five important insights for businesses to perform better than the competition

Travel Yesterday

Bus Stop Transformed Into A Fitness Station For Commuters

Sports drink company Lucozade live-streamed an athletic trainer working out at a stop in Manchester to encourage travelers to get moving

Beauty Yesterday

Shiseido And Microsoft Have Created A Makeup Filter For Women Who Telecommute

The Japanese cosmetic company built an augmented reality app that works alongside Skype for Business

Mobile Yesterday

Samsung Is Using AR To Help Beachgoers Stay Safe

Pocket Patrol utilizes a phone's camera to promote beach safety and educate people about hidden hazards

Design & Architecture Yesterday

500 Plastic Chairs Used To Create A Recyclable Pavilion

Design agency CODA built a grandoise art piece from simple lawn furniture

Retail Yesterday

Exchange Your Old Razors For New Ones At This Bartershop

The subscription-based shaving company lets customers trade their unwanted razors for Harry's brand steel at a temporary New York pop-up

Food Yesterday

A Brewer Has Created The Most Expensive Chips To Snack On

St. Eriks Brewery created crisps made from rare mushrooms to go with its artisan beer, donating all proceeds to charity

Op-Ed Yesterday

Marketing Experts: Millennials And The Power Of Cool

'Good Is The New Cool' Authors Afdhel Aziz and Bobby Jones share their 7 principles for branding with a social impact

No search results found.