menu

iPad-Controlled Cocktail Mixer Will Revolutionize Home Mixology [Video]

iPad-Controlled Cocktail Mixer Will Revolutionize Home Mixology [Video]
Design

Pernod Ricard wants to make it easier and more intuitive to mix your own drinks.

Ross Brooks
  • 29 january 2014

Pernod Ricard wants to reinvent the at-home cocktail experience, which is why they created The Gutenberg Project. It’s made up of a designer library of ‘container books,’ each loaded with a bottle of spirits that are all connected to an iPad app. The app would monitor the container levels to trigger deliveries when supplies start to dry up, and can offer a wide range of tutorials about mixology.

So a user could select a cocktail they want on the iPad, and it would direct them to place their glass under specific containers in a certain order to ‘pour’ the drink they selected.

pernod-ricard-gutenberg-project-home-cocktails-2

Conceived and developed by the Breakthrough Innovation Group (BIG), the aim is to make cocktails more intuitive and entertaining. Alain Dufossé, BIG’s Managing Director, explains further:

With Project Gutenberg, we are utterly committed to the conviviality of the future: an experience that is connected, entertaining, tailored and responsible… We are still only at a very early stage of the project but the potential of dedicated products, services, personalised offers and experiences is infinite.

Project Gutenberg was one of a hundred innovations presented by Pernod Ricard at its second Innovation Day, whose central theme was “The Conviviality of the Future.”

You can watch the video for The Gutenberg Project here.

Pernod Ricard

Design
Trending

Lancôme's Newest Campaign Stars A Domestic Abuse Survivor

Advertising
Arts & Culture Yesterday

Small Urban Pavilions Create A Nature Refuge In East London

These relaxing micro shelters provide a haven amidst chaotic city environments

Travel Yesterday

Travel Laundry Pouch Washes Your Clothes Wherever You Are

The Scrubba Wash Bag helps anyone wash their clothes easily and quickly with just a little water and soap

Trending

Get PSFK's Related Report: Future of Automotive

See All
Social Media Yesterday

Swipe Up To Register To Vote On Snapchat

The social platform has partnered with TurboVote to help young people easily enroll in less than one minute

Children Yesterday

Battle Card Game Promotes Childhood Vaccinations

An Australian doctor has developed a playful way to inform parents about immunization and entertain kids

Related Expert

Rucha Patwardhan

Interaction & Visual Design Prototyper

Fitness / Sport Yesterday

Oakley And Intel’s Sunglasses Give You A Built-In Personal Trainer Wherever You Go

The sunglasses/earbuds hybrid tracks your performance and lets you know how well your workouts are going

Experiential Marketing Yesterday

UNICEF’s ‘Time Machine’ Tells Stories With Data

An experiential installation at the UN General Assembly reminds us why every child matters

Design & Architecture Yesterday

Watch The World’s Tallest Building Become An LED Display

Burj Khalifa gives a backstage look at how the transformation came to be

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed Yesterday

Modern Workplace Culture: No More Fat Cats Or Kissing Ass

Samar Birwadker, CEO & Co-Founder of Good & Co, on designing shared organizational values to optimize employee happiness and success

PSFK Labs september 22, 2016

The Future Of Work: Why Innovation Is Every Employee’s Job

PSFK Labs sits down with management at Johnson & Johnson to learn how the company comes up with their next ‘big idea’

Travel Yesterday

Boeing Wants To Make Your Flight Better With Cloud And Star Projections

The manufacturer is trying to patent a projection system that would allow them to project images onto a plane's interior surfaces

Latin America Yesterday

Colombians Teach Dance To Fund Students’ Education

Chocó to Dance is a platform that shows you how to replicate popular Latin dances to help create scholarships for local students

Work Yesterday

Editorial Roundtable: What A People-First Workplace Must Prioritize First

Managed By Q, Soma, Workbar, Primary, AltSchool and thinkPARALLAX on why employee fulfillment is a journey and not a destination

Culture Yesterday

Brand Engagement At The Gates Of The World’s Largest Open-Air Gallery

Tiger Beer and a neighborhood-minded nonprofit celebrate and promote New York's creative spirit by beautifying 100 security gates

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Technology Yesterday

How Technology Can Save The World By Saving Time

PSFK attends the Social Good Summit 2016 to see how new tech is changing the world for the better

Travel Yesterday

Marriott’s Gravity Room Installation Gives Travelers A New Perspective

The luxury hotel chain's #MGravityRoom invites visitors to snap and share pictures of its inverted set up

No search results found.