Nickelodeon have already made it possible for parents to customize the channels their kids watch, so why not let adult football fans do the same? NFL commissioner Roger Goodell recently took to the stage to announce NFL Now, a personalized video network that makes it easy for fans to build their own channel of highlights, analysis, and more.
While the new service is missing the key component of live games, fans can otherwise receive a never-ending stream of video based on their favorite teams and players. The network has highlights and analysis from the NFL Network, video from the NFL Films archive, and content from the teams themselves.
NFL Now will be available on the web, via apps for iOS and Android, as well as on Windows and the Xbox One. The service is launching this summer for free (Verizon, Yahoo, and Microsoft are among the launch advertisers), along with a paid premium service called NFL Now Plus.
It’s clear that NFL Now isn’t meant to replace your cable TV subscription, but it will supply a wide range of additional information and access that you can’t get otherwise. Even if it doesn’t appeal to the average NFL fan, there is sure to be more than enough diehards out there who are willing to pay for exclusive access.
Source: The Verge