menu

Audiences Are Blindfolded During Scent-Based Concert

Audiences Are Blindfolded During Scent-Based Concert
culture

The Institute for Art and Olfaction is performing an olfactory experience at the Hammer Museum in LA.

Daniela Walker
  • 6 january 2014

In 1902 artist Sadakichi Hartmann attempted to stage a scent concert in New York, promising to transport the audience to Japan through smell and atmospherics. He was meet with jeers and boos by the audience, took his final bow halfway through the concert and never performed the show again. So goes the short version of the story that has inspired A Trip to Japan in Sixteen Minutes, Revisited, a recreation of Hartmann’s concert by the Institute for Art and Olfaction (IAO) at the Hammer Museum in Los Angeles this January.

olfactory-concert-art-olfaction

The IAO aims to present the show as Hartmann intended. There will be six original scent compositions by perfumer Sherri Sebastian, which will be emitted through a modern interpretation of Hartmann’s ‘scent machine’ created by Kamil Beski and Eric Vrymoed. The scents will be accompanied by an original soundtrack by Bennett Barbakow with live sound effects by Julia Owen. The experiential concert will be heightened by the fact that the audience will remain blindfolded to be truly immersed in their olfactory surroundings.

olfactory-concert-art-olfaction2

If it all comes off, they will achieve Hartmann’s goal of transporting audiences to Japan. As the original notice in the October 6th 1902 New York Times advertised at the time:

Any nose that pays for his or her seat will be wafted from New York by successive puffs of perfumes, until time and space being eliminated, the shores of Japan are scented, and amid a delicious burst of odors… the nose will be guaranteed in Yokohama, no matter in what region that clod the body may have left behind!

444px-Sadakichi_Hartmann_in_The_Thief_of_Bagdad

Institute for Art and Olfaction

Source: Hammer Museum

Images: Gary Ullah// Institute for Art and Olfaction Facebook   // Sadakichi Hartmann Wikipedia

culture
Trending

Editorial Roundtable: What A People-First Workplace Must Prioritize First

Work
Syndicated Yesterday

What Could The Highway Of The Future Look Like?

As technology for automated vehicles improves, there’s a sharper focus on building a ‘smarter’ infrastructure where they can thrive

Design Yesterday

Plastic Wind Trees Are Bringing Sustainable Power To Residential Homes

These French-made turbines are offering a small, aesthetically pleasing approach to affordable personal energy

Trending

Get PSFK's Latest Report: CES 2016 Guide

See All
Home Yesterday

Dyson’s Wi-Fi Connected Fan Purifies, Cools & Heats The Air

The new luxury home appliance aims to be an all-in-one device for the connected home

Education Yesterday

Bringing Virtual Reality And Telepresence Robotics To E-Learning

This Learning Management System is embracing new technologies to reallocate teaching resources to where they should be going

PURPLELIST EXPERTS

Nuala O’Connor

Internet Law, Policy, Advocacy

Advertising Yesterday

Brewing Company Turns Car Emissions Into Ink

Tiger Beer has created a sustainable process to transform air pollution into supplies for street art

Design Yesterday

Space-Saving Sofa Has Extra Furniture Hidden Inside

Living in an apartment with limited space? This three-in-one bed transforms based on your needs

Culture Yesterday

Browser Extension Blocks Any Pages That Make You Unhappy

The software can detect your facial movements and prevent content that brings up negative emotions

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

PSFK Op-Ed august 24, 2016

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

PSFK Labs august 25, 2016

PSFK’s Workplace Vision: How The Nurturing Of Seeds Will Come To Define The Onboarding Process

Our Future of Work vision is a service that allows companies to assemble and deliver welcome packets that are uniquely focused on the concept of growth

Automotive Yesterday

Reserve Your Parking Spot Before You Even Get Behind The Wheel

A new Ford app allows drivers to select and arrange for a space in a garage to be available at the end of their journey, so they can travel worry-free

Work Yesterday

PSFK’s Workplace Vision: The Desk Is Becoming An Ecosystem Of Satellite Workstations

Our Future of Work vision is an app that frees employees from the tyranny of a static desk

Food Yesterday

A Tiny Amount Of This Powder Could Block All The Bitterness In Food

A new substance made from mushrooms can bond with taste receptors on your tongue to overcome unpleasant flavors

Asia Yesterday

Whimsical Dental Clinic Design Aims To Calm Patient Fears

Cheerful colors and a nod to the comforts of home are design elements tactfully aimed to help people relax

Mobile Yesterday

Messenger Service Only Delivers You Updates Three Times A Day

Formal is a new app designed to help people ignore the constant stream of texts from their phone and focus on what's in front of them

INSIGHTS COVERAGE

Rio Olympics
Innovation Coverage From The Rio Games
READ NOW

Design Yesterday

Movable Vacation House Constructed Using Concrete Boxes

The 4,000 square foot building is made up of modular frames so it can be relocated if needed due to coastline erosion

Design Yesterday

Redesigned Electric Fan Collapses For Easy Storage

Conbox can be kept in pieces and packed away when not in use

Ai Yesterday

LawyerBot Is Now Helping Homeless People Qualify For Government Housing

This robot helps people get out of parking tickets and provides free legal advice to those in need

No search results found.