Why Selfie Olympics Is The Latest Viral Meme

Why Selfie Olympics Is The Latest Viral Meme

In the lead-up to Sochi, people the world over have taken to the Internet to one-up each other with extreme selfies.

Ryan Gerhardt
  • 9 january 2014

Planking. Tebowing. Athletic Selfies.

The latest in a long line of growing viral memes, the Selfie Olympics are setting the bar – and phone – high with the first Internet craze of 2014.

Inspired by the 2014 Winter Olympics in Sochi, Russia, the Selfie Olympics have taken over social media by challenging participants to upload self-taken pictures of an extreme, athletic, or just absurd poses. Judged on originality, difficulty, and in some cases danger, the Selfie Olympics are seeing participation from around the globe on Twitter (#SelfieOlympics), Facebook, and Instagram.


While there’s no clear way to “win” the Selfie Olympics, submissions are starting to be tagged with captions like “gold medal” and “game over.” Whether or not you deem these designations official, it’s clear that in an attempt to take the most ridiculous selfie possible, everyone wins.

Participants seem to have taken bits of both the Olympic slogan (“Faster, Higher, Stronger.”) and mixed them with Sochi’s (“Hot. Cool. Yours.”), as most of the selfies are definitely “higher” and “yours.” Interestingly enough, while not a requirement, a general standard for the Selfie Olympics has emerged in which the shots are all taken in a bathroom.

In less than a week of action, the Selfie Olympics have garnered widespread attention and even the participation of celebrities, including Bob Saget. Check out the gallery below for some of the best shots so far from the #SelfieOlympics.


Sources: NY Daily News, Business Insider

Images: Business Insider (via Twitter and Facebook)


DIY Kit Lets You Build Your Own Wooden Bike, Boat Or Caravan

Design & Architecture
Culture Yesterday

Messaging Add-On Helps You Correct Your Friends’ Bad Grammar

An iMessage sticker pack will help you copyedit text messages

Automotive Yesterday

Mercedes-Benz Introduces A New Electric Mobility Brand

The separate entity aims to simplify the identification of Mercedes EV products to customers


Get PSFK's Related Report: Future of Automotive

See All
Mobile Yesterday

Tinder’s New Feature Makes Swiping A Group Effort

The dating app wants to democratize its gestural interaction by buying in to the social polling trend pervasive among millennials

Related Expert

Dmitry Patsukevich

CG Generalist & Shading / Lighting Artist

Syndicated Yesterday

Autonomous Garbage Drone Prevents Trash From Reaching Deep Ocean

The solar-powered WasteShark collects refuse closer to the source: the harbor

Automotive Yesterday

Aston Martin Reveals Its Own Luxury Powerboat

The sleek AM37 echoes styling elements from the British brand's sports cars

Advertising Yesterday

An Escort Website Fights Violence Against Sex Workers

The advocacy campaign from McCann aims uncover the human toll of the exploitative industry


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed september 27, 2016

Modern Workplace Culture: No More Fat Cats Or Kissing Ass

Samar Birwadker, CEO & Co-Founder of Good & Co, on designing shared organizational values to optimize employee happiness and success

PSFK Labs september 29, 2016

The 10 Steps To Discover, Hire, Develop Your Next Leader

PSFK's Future of Work report outlines key steps in the employee development path to empower next-gen leaders

Culture Yesterday

LIFE Magazine Relaunches In Pure VR

The general interest periodical, which ceased publication in 2000, has turned into a portal for virtual reality content

Mobile Yesterday

Reorder This Detox Drink With A Simple Text Message

Dirty Lemon is streamlining its communication by letting customers place orders, ask product questions and request help exclusively through chat

Op-Ed Yesterday

The Future Of The American Workforce Requires Unbundling College Education

President of JetBlue Technology Ventures: developing corporate education programs for non-traditional students

Retail Yesterday

Gilt’s Pop-Up House Is The Kind Of Store You’ll Want To Live In

The New York City townhouse plays host to the latest in retail inspiration, curation, and lifestyle activation (and some libations, too)


Future Of Work
Cultivating The Next Generation Of Leaders

Mobile Yesterday

Registering To Vote Is Now Just A Text Away

A new bot aims to mobilize underrepresented groups this election season through SMS and Facebook Messenger

Africa Yesterday

Virtual Reality Game Gives Lessons About Emergency Birth Care

LIFE is a serious tool that takes advantage of new technology to help save lives

Luxury Yesterday

Shoe Repair Has Moved Onto Your Phone

Cobbler Concierge is an on-demand service to get your footwear fixed online

No search results found.