Bike Camera Makes Drivers Think Twice Before Antagonizing Cyclists

Bike Camera Makes Drivers Think Twice Before Antagonizing Cyclists

A bicycle add-on that aims to improve people's on-road behavior.

Serena Chu
  • 19 february 2014

The Fly6 is a combination tail light and camera designed to alert drivers of other people on the road, and more importantly, to remind them that their road behaviors are being recorded. Conceptualized by Australian start-up, this add-on device uses flashing lights to guide the driver’s eye to the built-in camera. Fly6 is based on the idea that drivers who are more aware of their on-road behaviors are more likely to be safer drivers.

By incorporating nano technology into this cycling gadget, Fly6 designers Andrew Hagen and Kinglsey Fiegert believe real-time recordings will provide cyclists with proper safety assurances while on the road.

Featuring a rechargeable lithium ion battery, Fly6 can record quality, wide-angled content for more than 5 hours. Data is written on a micro SD card, with 8GB able to record up to two hours continuously.

Fly6 can be found on Kickstarter, and has already proven to be a major success, having met their funding goal with 19 days left of the campaign. Though the early-bird package deals are no longer available, backers can receive a device with a pledge of $129 – shipment is schedule for May. Click here to find out more about the campaign, or check out the video below.


Source: Kickstarter


Dubai And The Future Of Humanitarian Design

Design & Architecture
Food Today

Korean Beauty Brand Uses VR To Let Customers Pick Their Ingredients

Innisfree created a unique experience for its Shanghai Disneyland customers with a virtual reality trip to select what goes into their purchase

Design & Architecture Today

3D-Printed Creations Resemble Floating Paper Outlines

Japanese design firm Nendo's exhibition features works that look like sheets of material being folded, torn, and crumpled


Get PSFK's Related Report: Future of Automotive

See All
Technology october 21, 2016

Concept Camera Designed To Only Take Unique Photos

Camera Restricta is tool that prompts photographers to only capture one-of-a-kind images

Related Expert

Hugh MacLeod

Marketing Pundit, Cartoonist

Retail october 21, 2016

LYNK & CO Is A New Auto Brand That Promises Mobile Connectivity On Wheels

Online access and mobility sharing are driving the company to disrupt the auto industry

Gaming & Play october 21, 2016

Nintendo’s New Console Pushes For Portable Gaming

The Switch allows gamers to seamlessly play on the go by themselves or with friends

Travel october 21, 2016

Become A Citizen Of The First Nation In Space

Asgardia is a new concept for a floating society above Earth


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed october 20, 2016

Wearable Tech Expert: Designing Technology To Empower Connection To Ourselves

Billie Whitehouse, Founder of Wearable Experiments, shares her new vision for the quantified self

PSFK Labs october 21, 2016

PSFK Picks: Top 5 Performance-Enhancing Wearables

Our new report looks at innovations pioneering the future of performance through intelligent activewear and predictive analytics

Entertainment october 21, 2016

Speaker Displays Song Lyrics As Music Is Played

The device is able to generate the graphics on a translucent screen and retrieve the words from a connected database

AI october 21, 2016

Travel Assistant Scans Your Emails To Make Planning Easier

This AI add-on will sync with your inbox and sends reminders to make sure you don't miss anything important

Millennials october 21, 2016

FOMO Survival Kit Helps Millennials Cope With Social Anxieties

The satirical product is meant to be a playful diversion for people who feel like they are missing out

Food october 21, 2016

New York Restaurant Uses Tomato Sushi As Its Newest Meat Alternative

fresh&co is using sous vide Roma tomatoes to create a vegan option that has the texture and taste of tuna

Advertising october 21, 2016

Red Bull Converts Sao Paulo Payphones Into Data-Driven Bus Schedules

The booths allow city residents to check local transit times through a simple toll-free phone call

Work october 21, 2016

Health Expert: Nutritional Meal Replacements Are A Solution To Corporate Wellness

Ample Foods Founder Connor Young explains why supplements are the next food trend coming to the workplace

Retail october 21, 2016

Why Experiential Events Could Replace Trade Shows

Marketers are seeking creative and impactful new ways to connect with influencers

Children october 21, 2016

Modular Kit Teaches Kids How To Make Their Own Robots

MODI features magnetic modules and a platform for programming to encourage experimentation

No search results found.