menu

Gaming Puts Users On Top Of Their Health Goals [Future Of Health]

Gaming Puts Users On Top Of Their Health Goals [Future Of Health]
technology

PSFK explores innovative programs that are using games to help people stay on track with their health and wellness goals.

PSFK Labs
  • 28 february 2014

While many people may play games in their spare time, researchers and scientists are hard at work at turning those games into productive tools that can actually help people better achieve their health goals. Whether it’s trying to run that extra mile or making it easier to deal with a chronic condition, these games seek to mold to the existing behaviors of people while providing a simple and rewarding way to tackle difficult challenges.

PSFK Labs’ latest Future of Health Report has outlined the trend Game Therapy, which looks at how gameplay and mechanics are being integrated into long term treatment and recovery plans, as well as healthy lifestyle routines, to ensure that people stay motivated and adhere to their goals. These hybrid therapies are designed particularly to turn repetitive, foreign and often difficult tasks into fun activities, while helping individuals and their caregivers track progress over time. Below we explore a handful of examples that are using games to help people stay on track with their health and wellness.

asics 2

For example with fitness, MY ASICS is a mobile application for running that generates adaptive workouts based on the user’s stamina and offers tailored exercise routines as they progress towards their running goals. MY ASICS logs run time, distance, pace and gear and represents the data in a dashboard on the go and online, allowing the user to plan future runs and improve their time. The runner can either carry their phone with them as they run, or log the data manually. Based on seven years of training research at the ASICS Institute of Sport Science in Kobe, Japan, the app uses a network of algorithms that track improvements or setbacks in order to customize workouts for each user’s abilities. Using the MY ASICS app, 78% of runners were able to achieve their goals, and 91% of professional runners were able to improve their times.

re mission

Another example is Re-Mission 2, which is an update on a web-based game series where cancer patients can take part in fighting virtual cancer cells, engaging them to form positive associations with the real world treatments that they undergo. Players diagnosed with cancer can compete in six free online missions that pit patients against different types of body-invading cancer cells using parallel medical treatments that patients typically undergo in their fight against cancer. Research foundation HopeLab in Northern California created the games by leveraging recent research showing that the rewards gamers receive for killing cancer invaders virtually, increase positive associations tied to chemotherapy and antibiotic treatments, thus increasing a player’s adherence to treatment plans. The original Re-Mission, first launched in 2006, reached almost 250,000 people, and the new Re-Mission 2, released in April 2013, has already reached more than 50,000 people worldwide near the end of 2013.

mysugr

In another example, mySugr is a mobile app from Austria that helps individuals living with diabetes manage their condition by engaging in a fun game. Similar to the daily logbook already kept by many diabetes patients, the game portrays diabetes as a monster that can be tamed simply by logging their blood sugar data at regular intervals. When a patient logs their levels, they receive points, which help tame the diabetes monster. The goal is to tame the monster every day, thus instilling habitual positive behaviors for the rest of the user’s life. The app also has photo-uploading capabilities and search functionality so that users can refer back to previous meals to see how to make better eating decisions. There is a companion app geared towards children with diabetes, which also allows parents to follow along and monitor their child’s progress using their smartphones.

With our partners Boehringer Ingelheim, PSFK Labs has released the latest Future of Health Report, which highlights the four major themes and 13 emerging trends shaping the evolving global landscape of healthcare. To see more insights and thoughts on the Future of Health visit the PSFK page and watch a summary report on Slideshare, here.

Contributed by: Andrew Vaterlaus-Staby

Trending

Bicycle Hotel In Norway Makes Commuting A Breeze

Design & Architecture
Technology Yesterday

Umbrella Tells You Whether It's Needed Before You Go Out

Opus One was designed by former Samsung engineers and offers a weather forecast via the flashing LED on top

Sustainability Yesterday

Biocomposite Skateboard Provides An Eco-Friendly Ride

The Uitto is an eco-friendly skate deck crafted from Norwegian wood fibers

Trending

Get PSFK's Related Report: Sports Debrief

See All
Work Yesterday

Hyatt Honors Travelers With A 3D-Printed Statue Contest

The hospitality wanted to celebrate the people who go everywhere for work and make sure their tasks were not forgotten

Syndicated Yesterday

High-Tech Replica Brings Prehistoric Art Within Reach

A £48m recreation of the Lascaux Caves in France will let visitors experience the unique place for the first time in decades

Related Expert

Avi Savar

Crowdfunding, Social Media

Entertainment Yesterday

Tripod Lets You Make Snapchat Videos Hands-Free

The Camkix kit lets you record wirelessly from any angle

IoT Yesterday

GE Develops An Alexa-Enabled Table Lamp

The first in a line of interconnected home products will integrate Amazon's voice-activated system for smarter home living

Advertising Yesterday

Spotify Mines User Data To Create A Global Ad Campaign

The series of billboards relays the feelings that people express through listening to music

PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK Op-Ed Yesterday

Commerce Expert: Why Brick-And-Mortar Shopping Can’t Be Replaced

Erin Armendinger, SVP of bio, explains the physical need of customers to experience certain products before buying

PSFK Labs december 1, 2016

Retail Spotlight: Home Depot Reimagines How Employees Conduct Tasks

The home improvement retailer puts the customer first by initiating local fulfillment centers and simplifying freight-to-shelf inventory management

Food Yesterday

What Material Research In Beirut Bodes For Our Waste Crisis

Might building furniture and lights out of rose petals and coffee grounds point to more sustainable modes of living, as seen in Beirut Design Week?

Social Media Yesterday

This Collar Wants To Be The Bridge Between Human-Dog Communication

Inupathy claims to be world's first dog emotion visualizer

Retail Yesterday

Basquiat-Inspired Fashion Line Supports Emerging Talent

The late artist's estate has collaborated with New York label alice+olivia on a new range of designs

Retail Yesterday

Why Personalization Is The Key To Customer Satisfaction

Andrew Blackmon of The Black Tux shares how the company is using machine-learning models to streamline the fitting process

Gaming & Play Yesterday

Fidgeting Tools Designed To Help Creative Minds Focus

The DIDGETS Collection helps those who have anxiety or are restlessly moving to focus while they are working

PSFK EVENT

FUTURE OF RETAIL 2017:
Conference Built Around Report Launch
BUY TICKETS

Children Yesterday

Helpful Robot Teaches People Of All Ages How To Code

The Root has coding expertise designed to benefit a wide range of people

Home Yesterday

Sharing Service Connects Directors With Film Locations

Finding affordable places to film can be difficult, so GETset was designed to help creators easily find good locations

Technology Yesterday

Adobe Is Teaching Machines To Copy Your Artistic Style

A new research project called Stylit uses a camera to mimic a drawing and reproduce the strokes digitally

No search results found.