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Nike Turns Tracked Workouts Into Stylized Annual Reports [Pics]

Nike Turns Tracked Workouts Into Stylized Annual Reports [Pics]
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The sports brand lets its FuelBand users see how they did during the year with an infographic of their workouts and exercise.

Leah Gonzalez
  • 10 february 2014

By logging on to the 2013 Year in NikeFuel website created by sports brand Nike, Nike+ FuelBand users can see how they did in 2013 through a colorful infographic of their workouts and exercise activity in the past 12 months.

Users are able to see a report of their daily and weekly movement, weekly exercise, and workouts. They can compare their activity with others in the community. Users can also download their infographic report if they’d like and maybe save it for comparison for next year’s report.

The infographic report shows one way of taking advantage of the data that people get from their wearable tech devices.

NikeFuel-year-infographic-2

NikeFuel-year-infographic-3

 

Scroll through a few sample infographic reports in the gallery below.

2013 Year in NikeFuel

Source: AdAge

Images: 2013 Year in NikeFuel

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