Gap’s Concept Store Tries To Lure Shoppers Away From E-Commerce [Pics]
The "Lived In" store is designed to help people remember the benefits of brick-and-mortar shopping.
Gap’s latest creation at its White Space concept shop on Fifth Avenue in New York is a store designed to bring people back to what it’s like to go shopping in brick-and-mortar stores.
The “Lived In” concept store sells a curated selection of classic Gap products and features third-party items like indie lifestyle magazines and books.
Check out the store yourself at 122 5TH AVE.