New platform creates 15-second introductions so compelling you have to delve deeper
Starting is all too often described as the hardest part, and it’s something that applies to learning as well as other worthwhile pursuits such as exercise. Delve.tv is a new platform that leverages Instagram’s 15-second videos to create an effortless starting point for your next intellectual adventure – and could be just what’s needed to tear people away from their social media feeds.
Created by Adam Westbrook, the idea is based on the video introductions known as “explainers,” each of which is meant to encourage learning for learning’s sake, as opposed to reaching a specific end point. So many great ideas throughout history have been the combination of various other smaller ideas, all of which came from a broad base of knowledge. This is the kind of information Westbrook wants to make available to us, as opposed to the latest celebrity gossip.
“Explainers are often the end of a journey–‘everything you need to know about X in two minutes,'” comments Westbrook in an interview with CoDesign. “I want Delve to be the beginning of a learning journey for people. That’s where the name comes from–it’s a call for people to delve deeper into something.”
The site also features longer form video-essays which dive a little bit deeper into a specific topic. For the time being though, the focus in on short, sharp, compelling introductions to topics you can’t help but Google afterwards.
For those interested in how creativity really works, its worth finding 5 minutes in your day to watch this: