The Think Dirty app allows you to scan beauty products for potentially unhealthy chemicals.
The average woman uses 12 beauty products a day, and the average man uses 6, but all too often the ingredients inside these items remain a mystery. Because the cosmetics industry isn’t required to list all components on their labels, there didn’t seem to be much hope of ever finding out what we are putting on ourselves- until now. Enter the ‘Think Dirty’ app.
‘Think Dirty’ is an app created by Lily Tse, daughter of a breast- cancer survivor. Because of her family history, Tse has always paid special attention to ingredients within products, but it wasn’t until this summer that her ideas were released as an app for public download.
The free app lists 68,000 products, and more are being suggested by ‘Think Dirty’s 70,000 users each day. You can search the product list by name or simply scan the barcode using your mobile device. ‘Think Dirty’ will then present you with a list of ingredients, each with a rating of 0-10 (10 being the worst), as well as an overall product grade. If the product has unhealthy chemicals, the app will also suggest similar cosmetics that contain healthier chemicals. Users can connect the app to Facebook to add friends, share items, and save products to their virtual bathroom shelf, which also gets an overall grade.
‘Think Dirty’ was designed to empower and educate consumers, as well as help them make more informed decisions when purchasing products. Ideally, it will help us all to ‘Think Dirty, Shop Clean.’