Screenshot Shopping Wish List Gives Alerts on Price Drops


SnapUp app tracks and organizes favorite online products for mobile shoppers

Simone Spilka
  • 25 july 2014

Screenshots are officially the smartest shopping tool for your wallet.SnapUp, a newly launched service, organizes products from shopping apps and browsers simply by snapping a photo on your phone. The snaps are identified by the application so users can remember the items they wanted to buy and save them for later consideration.

SnapUp aggregates the screenshots of product and product details and allows users to curate a shopping wish list across e-commerce platforms. Simple commands make it easy to segment items and track them based on retailer and price. The app automatically tracks the prices and sends push notifications when an item gets discounted.

The San Francisco-based startup was founded by Dan Cheung, Eric Goldberg, and Shan Mehta, veterans of the e-commerce and engineering industries. The Founders aim to build a product that serves real world utility, where wish list collections reflect necessary items just as often as inspirational items. Conversation and sharing functions were consciously removed so that SnapUp steers away from the social shopping experience.

SnapUp addresses the shortcomings of mobile shopping in the difficulty customers face to create bookmarks for comparing and tracking products across applications. Instead, the developers imagined screenshots as the bookmarks themselves.

Impressively, SnapUp technology is able to recognize almost any product sold online from images saved in the phone’s camera roll. The algorithm is a unique system with the ability to translate the image into a URL for the retailer’s site.

The app becomes a one stop all for online shoppers – rather than curate shopping lists across various online sites, users organize all of their items into one app. SnapUp makes mobile shopping a lot easier — and with hope a lot more affordable.



PSFK's Workplace Vision: Leave The Busywork To The Bots

Syndicated Today

In Popular Games, The Recurring Theme Is Exploration

The much-hyped sci-fi sandbox game proved to be as massive as expected, while Pokémon Go continued to prove inescapable

Design Today

The Best In Wearable Tech From The Rio Olympics

PSFK rounds out the Rio Games with our picks for the best gadgets and devices used to track performance


Get PSFK's Latest Report: Future of Retail: Technology Primer

See All
Advertising Today

This Cookbook Is Inspired By Brad Pitt’s On-Screen Eating Habits

Learn how to whip up meals and snacks pulled straight from the actor's fictional universe

USA Today

Tour The US National Parks From The Comfort Of Your Home

Google's new 360-degree video feature lets people take a trip to Alaska, Utah or Hawaii and see these marvels of nature up close

Augmented & Virtual Reality Today

VR Training For Active Shooter Preparedness

SurviVR is an immersive environment to teach civilians how to protect themselves in dangerous situations

Cities Today

Redesigned London Tube Map Aims To Get People Walking

The updated display illustrates approximately how many steps it takes to walk between stations for a healthier commute

Experiential Marketing Today

Nike Creates An Immersive Pop-Up Fitness Experience In London

The Unlimited You space gave athletes a chance to push their limits farther than ever before


Future Of Work
Cultivating The Next Generation Of Leaders

PSFK Op-Ed august 24, 2016

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

PSFK Labs Today

The 10 Steps To Discover, Hire, Develop Your Next Leader

PSFK's Future of Work report outlines key steps in the employee development path to empower next-gen leaders

Automotive Today

Uber Now Lets Commuters Pay With Pretax Dollars

The prepaid cards are a partnership with WageWorks, letting uberPool users save up to 40% on their trip

Home Today

Philips Hue Adds Motion Sensor To Control Lights Automatically

The wireless device lets users interact with their environment without needing to press a switch

Home Today

Beacon Device Takes The Pain Out Of Navigating A New Airbnb

Ping provides new guests with a guided tour of the house or apartment through a simple tap of their phone

Arts & Culture Today

Shelf Makes Its Contents Appear To Hover In Midair

The design uses metal tubes to create an optical illusion when viewed from the front

Arts & Culture Today

Interactive Ceiling Responds To People Walking Underneath

The installation features built-in sensors that cause the undulating surface to morph and react to passersby


Rio Olympics
Innovation Coverage From The Rio Games

Fashion Today

Declutter And Recycle All Of Your Unwanted Stuff

A new app will help catalogue your possessions and give them away as donations when you no longer want them

Advertising Today

Tokyo Concept Store Disguised As A Parking Garage

The retail and cafe project is designed as a hidden treasure for urban explorers

No search results found.