Jewelry Brand, Non-Profit Organizations Collaborate on Empowering Girls
Material Fix accessories get socially responsible to help young girls in Peru and India
- 20 august 2014
It’s been three decades since Madonna sung the words, “we are living in a material world, and I am a material girl,” but the words have never been truer today. In today’s society, people are judged by their material possessions, and that is especially accurate when it comes to young girls. The clothes a girl wears, her shoes, make-up, and smart phone can play a big part in both how she feels about her self, and how she gets along with others- and the jewelry she chooses to accessorize with is no exception. Cognizant of this rising problem, one accessory company is committed to ‘materialism that matters.’
Material Fix jewelry is a socially responsible line that donates 10% of its sales to charities that empower girls. Items brought from the India collection provides the Freedom Firm with funds to create rescue missions and aftercare programs for girls that have been been freed from child prostitution in India. In addition to the program providing counseling, education, and medical care to the girls, it helps with the prosecution of the offenders. Similarly, Items brought from the Peru line provides funds to Peruvian Hearts, who works to remedy poverty and tries to achieve gender equality in Peru. The program gives private schooling to girls and tries to support them to continue on to secondary school and college. Peruvian Hearts also promotes health care and nutrition.
Not every company believes being socially responsible is necessary or important. Others still see the value in contributing to society, but don’t feel their particular company needs to be involved. Both of these ways of thinking are untrue and out of date. If we are going to improve as we evolve as a society, all brands and corporations need to take on part of the work. Specifically, companies like Material Fix, that target those in most need, have a greater chance of making a profound impact on future generations. Supporting socially responsible companies is a small way that people as individuals can contribute. At Material Fix, items range from $32 to $96- go out and get involved