Capturing and Creating Content in 2016 Will Be All About Immersion

Capturing and Creating Content in 2016 Will Be All About Immersion

Mobile World Congress 2016 revealed a shift in how consumers produce media

Rob Kleiman
  • 22 february 2016

As always, Mobile World Congress 2016 brings exciting news to the world of electronics. This round-up explores a shift in how we capture content in 2016, as the products showcased at MWC are improving, changing and expanding upon how we create and consume our growing coffers of content.



LG Rolling Bot – The LG Rolling Bot is a device that accompanies LG’s new smartphone. It rolls like a ball while capturing images and videos with its embedded camera. With a camera connectable via Wi-Fi, users can capture untold content or even remotely monitor the interior of their homes with the LG G5 via live streaming.

lg 360 cam

LG 360 CAM – The two-sided portable consists of two cameras that can be controlled via your phone and a camera lens that can be mirror-viewed on the phone too as it is easily connected to the LG G5.

The LG 360 CAM provides 2K video and surround channel recording on three microphones to help users effortlessly create high-quality 360-degree videos. Through a partnership with Google, images taken with the 360 CAM can be uploaded to Google Street View and YouTube360, adding the functionality of being able to share work with others. The images created by the camera will also be available to view on the LG 360 VR or other smartphones and devices that are 360-degree capable.

Screen Shot 2016-02-22 at 4.59.21 PM


Samsung 360 Gear – This cam’s front and rear lenses each capture 180 degrees horizontally and vertically, which creates a seamless and complete 360-degree field of view. This product nicely meshes with the new suite of VR tools. It makes it easy for consumers to create their own VR videos. this device can take record spherical video and images for playback in VR or in 2D via an Android app. t stitches the video as well unlocking and creating a way to drive the adoption of VR content.


LG 360 VR Goggles – The LG 360 VR is a VR goggle that can be connected with the G5 phone via a cable and works exclusively with the G5 to simulate a 130-inch TV viewed from two meters away.

It has a stylish design that is foldable so that users can easily carry and watch VR content anytime, anywhere. The device is compatible with 360-degree images and videos captured with LG 360 CAM as well as all Google Cardboard content.

htc vive

HTC VIVE – Competitors to Oculus will certainly begin to rush in to this space as it expands at light speed. HTC announced that its consumer version of the HTC VIVE is coming soon. The team is reportedly working with developers to create content that fits multiple industry sectors, including entertainment, healthcare, design, education, retail and automotive.

Mobile Devices

The rising availability of this content demands that more phones be able display immersive content. The following devices got updates and are more ergonomic, and feature higher resolutions screens, better cameras, better autofocus, and low light capture.

Samsung’s Galaxy S7 and S7 Edge, Xperia X, the G5 by LG.

5G In More Devices – Contenders like Intel are improving their technologies to stay caught up with the times and are repositioning themselves as the grid will increasingly need to accommodate high traffic, large files and VR content that hogs consumer bandwidth. Intel is working to better create processors so that more devices can get connected to the 5G network so as to not disrupt our newfound content consumption.



At MCW, Mark Zuckerberg unveiled dynamic streaming technology—which compresses 360-degree video on the fly, reducing the amount of required bandwidth by four times and increasing the quality by a factor of four. Thus, the 360 streaming of video in VR will look clearer and play faster.

Additionally, he says more than 200 games are now available in the Oculus store.

Mobile World Congress 2016


Digital Design Expert: Mobile First Is Dead, Think Mobile Native

Automotive Today

Toyota Is Using Sewage To Power Its New Electric Car

A new hydrogen-fueled vehicle is driven by what we flush away

Culture Today

Catch A Concert On This Small Floating Island

A man-made archipelago in Italy is hosting music and art performances


Get PSFK's Related Report: Future of Automotive

See All
Design & Architecture Today

DIY Kit Lets You Build Your Own Wooden Bike, Boat Or Caravan

Woodenwidget says its detailed guides are suitable for beginners and experienced woodworkers alike

Design Today

Crash-Friendly Drone Made From LEGOs Is Completely Rebuildable

The clever device offers games, education and the uniquely rewarding experience of destroying your high-flying airship

Fitness / Sport Today

Free Sneakers Given Out To Motivated Marathon Runners

Strava will give the shoes to athletes who run the second half of their race faster than the first

Culture Today

Someone Invented A Robot Just To Serve Trays Of Beef Jerky

Boston Red Sox star David Ortiz, in partnership with Chef's Cut Real Jerky, creates an automated snack delivery system


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed september 26, 2016

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

PSFK Labs Today

The 10 Steps To Discover, Hire, Develop Your Next Leader

PSFK's Future of Work report outlines key steps in the employee development path to empower next-gen leaders

Millennials Today

Why A Social Networking Site Decided To Rebrand

Meetup, a platform that connects like-minded individuals, has taken steps to stay relevant amongst millennials

Work Today

Editorial Roundtable: The People-First Workplace Should Borrow From Tradition

Managed By Q, Soma, Workbar, Primary, AltSchool and thinkPARALLAX underline the old-fashioned ideas that deserve a place in the Future of Work

Fashion Today

Handbags Crafted From An Old NFL Stadium

People for Urban Progress is an up-cycling program that tackles the waste problem of big demolitions

Work Today

Tech Job Site Created Just For Those Who Are Older Than 30

A new occupational job board presents a creative solution to age discrimination in the tech world

Europe Today

Architect Turns A Giant Smile Into A Public Exhibition

The structure offers visitors a new perspective of London and creates an immersive environment that integrates structure, surface, space and light


Future Of Work
Cultivating The Next Generation Of Leaders

Children Today

Norwegian Kids Are Using Their Phones To Log Unsafe Street Conditions

Travel Agent is an app that gamifies the reporting of hazardous conditions to improve the safety of children's commute to school

Travel Today

Google Wants To Help You Plan Your Next Trip

A new app curates vacation itineraries and organizes reservation emails to take the work out of planning a getaway

Technology Today

Small Handheld Analyzer Checks Oral Hygiene On The Go

The breath-detecting gadget gives people a quick and easy peek into their dental health

No search results found.