menu

Japanese Restaurant Creates Meditative Experience By Forcing Customers To Eat Alone

Japanese Restaurant Creates Meditative Experience By Forcing Customers To Eat Alone
Food

Ichiran, a popular chain of ramen establishments, has opened its first U.S. location where diners focus solely on their food

Sara Roncero-Menendez
  • 4 november 2016

When eating alone at a restaurant, people often turn to the refuge of their phones or a book. In Ichiran, a ramen restaurant chain, everyone eats alone for a more meditative dining experience. The brand just opened its first U.S. location.

At Ichiran, every customer sits in a isolated booth on a stool, with no distractions of any kind. In fact, there is no interaction with the waitstaff: customers simply check off what they want to eat, including type of noodle, broth and toppings, press a call button and wait for their ramen to be served. Customers also seat themselves, meaning there is no interaction with a host, either. This culinary philosophy is known as low-interaction dining and is meant to have the customer focus entirely on the food they’re eating. The company opened a 24-hour location in Bushwick, a neighborhood in Brooklyn, and follows the same rules as all of its other locations.

Ichiran

+Brooklyn
+dining
+Food
+Ichiran
+Meditation
+mindful eating
+ramen
+restaurant
Trending

NYC Announces A Massive $136 Million Creative Hub In Brooklyn

Cities
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

Asia Today
Automotive Today
No search results found.