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Articles by Ed Cotton

Ed Cotton is a regular contributor to PSFK.

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    Companies can only discover new opportunities by broadening their research and expanding their peripherals.

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    Do small brands value the community more than larger ones? And what effect does that have on their projects...

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    The real obstacle of the web is keeping up with the technological change and being able to anticipate it,...

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    The AMC show is doing a stellar job of engaging its audience on Twitter, so what is is doing that other shows...

  • Amazon Flow App

    In our tech savvy age, it has become the job of the agency to help less advanced companies create products to...

  • brand-stories

    What are the most effective channel that lower-profile companies can leverage to get their message to the same...

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    The UK newspaper, the Guardian, will be opening its doors to readers by hosting a two-day face-to-face event...

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    In the startup age when new ideas are being exchanged constantly and rapidly, it appears that creativity is...

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    Thanks to key marketing and branding insights from Apple over the years, we know that what's hip can also be...

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    John Lewis, the iconic British department store has kept itself in the game despite out-dated technology...

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    A project is starting to give outsiders access to Microsoft's talent in order to accelerate innovation and...

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    Consumers are opting to share more and spend less in these economic hard times.

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    The amount of retail information online that is readily available to consumers when they shop may render the...

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    JC Chandor's new film brings the 1% under a microscope and shows economic fate is interwoven in the structure...

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    Making sense of the enormous amount of data and branding potential on Facebook.

  • Version 2 Of Google TV Adds Android Apps And Redesigns User Interface

    Google and Apple are vying to disrupt and profit in the TV industry.

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    Trader Monthly magazine video chronicles the decade Wall Street went insane.

  • Manwich

    Healthy organic food is great, but what about the kind of meal that gives your heart a run for its money?

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    How can businesses that emphasize agility and creative speed learn from musical projects?

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    The Creators Project in Brooklyn, NY, last week demonstrated the power of subtle branding.

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    Why do people 'unlike' brands they have 'liked' on Facebook?

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    Six findings from a global study about the new challenges and pressures on Chief Marketing Officers.

  • Girl-Reading

    The launch of Amazon's newest device highlights an ongoing trend that interrupts how we experience content.

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    Artecfact's new concept printer breathes life into a stale consumer product.