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Articles by Graham Jones

Graham Jones is a regular contributor for PSFK. He is interested in the future of non-traditional advertising, trends that pose as anti-trends, how consumers communicate with brands, and where you can get a reasonable haircut in this town. Graham is from Kentucky, lives in New York, and you can follow him on Twitter: @callmegraham
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  • Sweden

    The Swedish government is letting a different citizen every week write for @sweden to increase tourism.

  • Screen Shot 2011-12-20 at 2.18.44 PM

    The vodka brand collaborated with a German artist to create a paper shadow work that is both ad and public art...

  • stellagirl

    The beer brand launches a holiday campaign with a new retro box and can design that cites their origins.

  • Screen Shot 2011-12-12 at 10.01.03 AM

    Karlsson's Gold Vodka announces an open US call for creative ideas as part of its UNFILTERED collaborative...

  • pop_up_shops

    Consumers get bonus dollars from the credit card for supporting local shops this holiday season.

  • Screen Shot 2011-12-07 at 5.35.07 PM

    Coca Cola releases app that allows users to collect virtual bottle caps by synching their phones with a TV...

  • Screen Shot 2011-12-07 at 5.46.27 PM

    A French artist's pyramid made of beer is destroyed and consumed within a museum.

  • Screen Shot 2011-12-07 at 6.37.16 PM

    The Belgian beer brand asks artists to compete in glassware design to win a trip to Paris.

  • Screen Shot 2011-12-01 at 1.04.37 PM

    The big box store launches a talking fruitcake for your Facebook Wall to help ring in the festive season.

  • vodka-local-agriculture

    Karlsson's Gold leverages it geographically specific raw ingredients as point of differentiation.

  • Screen Shot 2011-11-21 at 12.45.26 PM

    Macy's Day Parade creates first mobile app to provide spectators real time information.

  • Screen Shot 2011-11-21 at 10.57.02 AM

    The latest Disney film successfully leverage YouTube, Facebook, Google+, Twitter, and mobile apps for film...

  • altoids-auction

    The breath mint company has launched a unique campaign in which they have created humorous, fake artefacts...

  • Screen Shot 2011-11-17 at 1.16.34 PM

    The car company has created a campaign with a 'Back to the Future' feel to celebrate its upcoming 35th...

  • zappos-rknd

    RNKD or "ranked" allows shoppers to get rewards to use towards future purchases by sharing what they've bought...