Articles by Kristen Nozell
Kristen is a recent graduate of Colgate University and a regular contributor to PSFK. She is passionate about advertising, especially when used to promote good causes, and is intrigued by the intersection of branding and linguistics. Follow her on twitter: @kristen_n
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A group of researchers are putting social media to use in a new way, as a tool to save endangered and...
The UK department store has launched an immersive experience to inspire discussion and reflection on the...
Oxfam UK has a new fashion-forward focus, changing consumers' perception of gently-used clothing with a new...
Letters In The Mail lets user receive 'personal letters from interesting people' in this new take on a print...
A new hostel concept would allow guests to scale the outside walls of the building and set up camp.
A startup is giving individual consumers the power to create their own personalized beverages.
Familiar and comforting names are bestowed on the pre-packaged vegetable, engaging with consumers in a unique...
Travelers in Heathrow Airport could post cards anywhere in the world for free, and were asked to respond to...
A financial services corporation works with a retailer to offer a simple solution to consumer spending needs...
The laundry brand is staging a scent-based scavenger hunt to prove that the new in-wash scent-boosters cannot...
The vodka brand has released avenues for average consumers to participate in an advertising campaign that...
Users of the 'Magritte Your World' iPhone app can capture their surroundings with an animated surrealist lens....
A look inside the Japanese retailers second recently opened, technology-equipped, futuristic location.
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