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Macala Wright

Macala Wright

Macala Wright is a business strategist and research analyst with a passion for journalism. As a writer, she merges her passion for storytelling and narrative with her deep understanding of technology and strategy to help bring innovative ideas, products and programs to life. Interested in the tools and platforms that society uses to communicate culture, her writing and studies explore how people can become better communicators in order to shape their futures, share their ideas and create a better world to live in.

How Lincoln Uses Storytelling Differently To Market Luxury Automobiles
How Lincoln Uses Storytelling Differently To Market Luxury Automobiles
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Macala Wright: How 3 Companies Are Changing Content Marketing Through Data
Macala Wright: How 3 Companies Are Changing Content Marketing Through Data
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Macala Wright: How Heritage Brands Maintain Cultural Relevancy
Macala Wright: How Heritage Brands Maintain Cultural Relevancy
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PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Macala Wright: What Will Happen When LA Crowdsources $1 Million For Social Change
Macala Wright: What Will Happen When LA Crowdsources $1 Million For Social Change
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Macala Wright: How Gap Is Winning With Mobile Millennials
Macala Wright: How Gap Is Winning With Mobile Millennials
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Macala Wright: A Field Guide To Innovation In Los Angeles
Macala Wright: A Field Guide To Innovation In Los Angeles
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Macala Wright: How Technology Is Changing Customer Loyalty Programs
Macala Wright: How Technology Is Changing Customer Loyalty Programs
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Macala Wright: 3 Ways To Measure ROI On Pinterest and Instagram
Macala Wright: 3 Ways To Measure ROI On Pinterest and Instagram
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Macala Wright: Redefining Narrative Storytelling
Macala Wright: Redefining Narrative Storytelling
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TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store
Macala Wright: Five Beautiful Platforms To Visually Articulate Information
Macala Wright: Five Beautiful Platforms To Visually Articulate Information
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Macala Wright: How Brands Design Customer Experiences Of The Future
Macala Wright: How Brands Design Customer Experiences Of The Future
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Macala Wright: CEOs Seek New Environments To Learn How To Speak To Customers
Macala Wright: CEOs Seek New Environments To Learn How To Speak To Customers
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PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
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PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store