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Articles by Ruben Sun


http://www.rubensun.com

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    Metaio—the technology vendor behind the augmented reality retail experience for LEGO (“Digital Box”)...

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    Bacardi is touring its LED bottle wall around Toronto festivals this summer. The mobile fixture is made up of...

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    Earlier this year at our New York Conference, Kevin Slavin of Area/Code shared with us a presentation entitled...

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    As a follow up to last year’s “Urban Tumbleweeds” art installation at Burning Man, this past weekend, as...

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    Late in April, our friends in Toronto (Janet Jones and Capital C) hosted an honest and heated discussion about...

  • rapid prototyped bracelet (Interstice)

    This weekend at the Renegade Craft Fair in Williamsburg, Brooklyn, we spotted an interesting line of jewelry...

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    Recently there has been a rash of cautiously critical opinions in the advertising blogosphere about augmented...

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    We caught up with Stefan Boublil this past Monday at MEET’s First Monday coworking sessions for some lessons...

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    Earlier this year at the Guardian, Clay Shirky of Here Comes Everybody, made the prediction that book...

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    In a week’s time Microsoft will be launching its new Internet Search site, Bing, previously code named ...

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    Yesterday we finally got around to checking out Alioscopy USA’s “glasses-free” 3D LCD display on 50th by...

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    Clive Thompson at Wired reports on how the competitive nature of games can be injected into everyday mundane...

  • Twittering the Human Resistance - Terminator: Resistance -- Twitter-based Advergame

    Earlier this month we reported on Eminem’s twitter-based treasure hunt. Sony, in promoting the new...

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    Last Thursday we attended the Anti-Advertising Salon at MEET hosted by Marc and Sara Schiller of the Wooster...