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(Pics) Good Ideas In Pure Living, Tokyo

(Pics) Good Ideas In Pure Living, Tokyo

We will be publishing video from the Good Ideas Salon and also one-one-one interviews with the panelists throughout next week. In the meantime, here’s a selection of the images from the first talk by Marc Alt, Mark Dytham and Peter Rojas; the second talk with Rie Azuma, Danny Choo and Hiromi Matsubara; plus the talk between Piers Fawkes and Francois Bancon of Nissan.

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Nike Uses Cinematic Narrative to Launch M6

Nike Uses Cinematic Narrative to Launch M6

In an excellent example of brand narrative, the release of the M6 line from Nike/Jordan is accompanied by the launch of an interactive site full of behind-the-scenes storytelling content as told by the shoe’s designers.

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Volkswagen: Influencing Our Actions Through Fun

Volkswagen: Influencing Our Actions Through Fun

Volkswagen believes that injecting a healthy dose of fun into the often mundane tasks in our daily lives, such as choosing the stairs or remembering to recycle, is the best method for positive influencing our behaviors.

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“Epic Mickey” – Disney Reinventing The Classic Character

"Epic Mickey" - Disney Reinventing The Classic Character

To combat falling domestic merchandise sales and increase Mickey Mouse’s relevance amongst children, Disney has undertaken a quiet, albeit full-blown revitalization of the character.

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Piers Fawkes’ Future Trends 09 Presentation

Piers Fawkes' Future Trends 09 Presentation

I recently presented at the Future Trends conference in Miami. My presentation was called ‘Good Ideas in 2010′ and it is the first part of a project to deliver a book later this month with the same title.

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(Pic) Small Is Beautiful

(Pic) Small Is Beautiful

The label of a British beer brand waves the ’small is beautiful’ flag.

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Laser Etching Could Replace Labels on Fruits and Vegetables

Laser Etching Could Replace Labels on Fruits and Vegetables

A new laser etching technique might make the small labels on fruits and vegetables a thing of the past.

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Blu Dot’s Real Good Experiment Tracks Chairs from Curb to Home

Blu Dot's Real Good Experiment Tracks Chairs from Curb to Home

Furniture company is attempting to track the “curb-mining” habits of the NYC residents by leaving GPS-enabled chairs scattered throughout the city.

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Swedish Designer Opens First Ever “Hostage Store” in Stockholm

Swedish Designer Opens First Ever "Hostage Store" in Stockholm

One radical solution to the boost excitement within the fashion world and introduce an edgy element into retail is Ann Sofie Back’s “hostage store”.

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Paul Coudamy’s Random Resurrection

Paul Coudamy's Random Resurrection

Paul Coudamy is a French architect whose work is a contemporary mash up of inventiveness supplied by today’s technologies and materials.

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Guinness’ Latest Ad Hits TV Screens Today

Guinness' Latest Ad Hits TV Screens Today

The latest Guinness ad will be released on ITV1 in the UK this evening, during the Champions League football match between Liverpool and Lyon. Given Guinness’ history of large-scale ads, on first glance this one appears no less ambitious or impressive.

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Creative Inspiration from Behance X

Creative Inspiration from Behance X

Behance is a company that organizes the creative world to make ideas happen. Every Wednesday, Behance shares 5 fresh art and design projects from their network with PSFK.

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Illy Caffe Looking to Replace Your Morning Starbucks

Illy Caffe Looking to Replace Your Morning Starbucks

Italian coffee maker Illy Caffe will challenge Starbucks Corp’s stronghold over the US out-of-home coffee market by expanding its reach within independent coffee shops, rather than opening up its own.

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Cadbury’s Splitscreen Website Promotes Charity Contest

Cadbury's Splitscreen Website Promotes Charity Contest

Cadbury’s One For You, One For Me charity contest features a website divided into two sides, where everything visitors interact with on one side affects the other side as well.

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George Parker: Why the “Agency of the Future” is Destined to be a Pathetic Reflection of the “Agency of the Past”

George Parker: Why the “Agency of the Future” is Destined to be a Pathetic Reflection of the “Agency of the Past”

George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.

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