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'Contagious' Snail Mail Reminds Us of the Risk of Skipping Immunizations

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Swap Out Pesky Banner Ads with Your To-Do Lists
Swap Out Pesky Banner Ads with Your To-Do Lists

In place of the usual Internet advertisements, Post-Its harnessed the power of tracking cookies to set your custom notes onto your webpages

Post-Its have recently gone digital with the introduction of a new script that turns pesky cookies-fed advertisements into our favorite sticky notes. Manipulating the irritating retargeting technology to its advantage, 3M—the company behind Post-Its—turned weakness to strength by placing an interactive spin on banner ads.

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The Blind Feel a Flash of Their Loved One’s Smile
The Blind Feel a Flash of Their Loved One’s Smile

Through Listerine's Smile Detector app, those who can't see smiles can listen or feel them instead

Listerine’s latest campaign enlisted an app that can detect smiles using the smartphone camera. Although smile-detection isn’t exactly a breakthrough, this one uses machine vision to let the blind “feel” when someone in their field of vision flashes their pearly whites.

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Transylvanian Music Fest Accepts Donated Blood as Your Admission Price
Transylvanian Music Fest Accepts Donated Blood as Your Admission Price

To address blood shortage in Romania, the Untold Festival offered free one day tickets in exchange for plasma

Concert and music festival tickets can be worth an arm and a leg depending on the many high profile artists attending. The high cost typically keeps the more cash-strapped music lovers from the festivities. However, for the Untold Festival in Transylvania, entrance to the event will only cost you some blood.

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Embark on a Wonderful Fakation While Eating Some Wings
Embark on a Wonderful Fakation While Eating Some Wings

Boast your make-believe summer vacation with KFC Romania's Fakation campaign

Summer has arrived in Romania, but not everyone is gearing up for a summer adventure. However, KFC is offering its customers with a unique summer experience, one that will also make your social media accounts summer-ready. KFC Romania’s Fakation campaign allows customers to take photos of tray liners as if they are vacationing in these famous tourist spots.

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A Pop-Up Restaurant for Accountants Only
A Pop-Up Restaurant for Accountants Only

ASSET is a one-of-a-kind dining experience with a menu inspired by QuickBooks Online Accountant's timesaving features

Intuit, the company behind the QuickBooks accounting software, hosted a unique dining experience in San Francisco and Los Angeles this month. ASSET was an accountants-only pop-up restaurant welcoming approximately 500 QuickBooks Online Accountant subscribers.

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Put Your Middle and High Schoolers on the Fast Track to Pixar Success
Put Your Middle and High Schoolers on the Fast Track to Pixar Success

Khan Academy now features a free online resource exploring the academic concepts behind Pixar Animation Studios' creative process

A new collaboration between Khan Academy and Pixar Animation Studios has launched to give people a free resource to learn about the studio’s creative process. Pixar in a Box is a set of online academic tools, sponsored by Disney, that includes video lessons, interactive exercises and hands-on activities.

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Quit Smoking, or Stay Banned From This Side of the Sidewalk
Quit Smoking, or Stay Banned From This Side of the Sidewalk

Hyundai Gala's smoking and non-smoking lanes celebrate National Day Against Tobacco and hope to nudge smokers to quit

Is it really possible to put smoking and non-smoking lanes on public sidewalks? Hyundai Gala from Brazil celebrated the National Day Against Tobacco with this creative idea.

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The Science Behind Hellmann’s New Mayo Bottle Design
The Science Behind Hellmann’s New Mayo Bottle Design

Hellmann’s has developed a new bottle that helps squeeze the most mayo out as possible

Unknowingly, America has a mayonnaise problem. With the arrival of squeezable mayo bottles came the frustration and annoyance of shaking and banging a bottle to get the last of the mayo out. But Hellmann’s seeks to eradicate this so-called “mayonnaise crisis” with a bottle designed to eliminate both waste and frustration.

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Stressed? Head to a Rage Room for Post-Work Destruction
Stressed? Head to a Rage Room for Post-Work Destruction

As an alternative to meditation, The Rage Room at Battle Sports facility in Toronto will let you rent protective gear and break things in peace

When everything is going wrong, and stress is piling high, the Rage Room in a Toronto sports facility might be just what you need: a safe space to let out your anger and smash things into pieces.

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The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth
Sip and Make Fresh Smoothies Inspired By Pantone Colors
Sip and Make Fresh Smoothies Inspired By Pantone Colors

Art Director Hedvig Astrom Kushner creates fun and healthy smoothie recipes based on Pantone color swatches

The Pantone Matching System is no longer just used in the printing industry or home interior. Pantone’s massive list of colors has also inspired the colors of fruit smoothies. Hedvig Astrom Kushner’s Pantone Smoothies is a series of color-coded smoothies based on mixing fruits to arrive at a specific Pantone color.

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Putting a True Real Estate Price On Barbie’s Mansion
Putting a True Real Estate Price On Barbie’s Mansion

While it's not Barbie's house, Trulia has put a real-world real estate value on global toy manufacturer's Playmobil Modern Luxury Mansion

Real estate website Trulia is expanding the remit of its listings, with its latest valuation: a toy mansion by Playmobil. It estimates that the latest product from the global toy manufacturer would be worth $6 million…if it was located in Malibu and was sized for humans.

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Feeling Pumped for The Movies? This One Only Runs When You Do
Feeling Pumped for The Movies? This One Only Runs When You Do

To promote its ZPump shoes, Reebok Korea encouraged moviegoers to don a pair so as to keep their movie buffering

Getting off the couch while watching a movie has always required a bit of a push, but a recent Reebok Korea program has literally given the idea some legs. In April, citizens in a Seoul cineplex Seoul were given a surprise when their movie began to buffer. The lights shot down and below a treadmill featuring Reebok’s ZPump shoes.

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TREND REPORT

PSFK Labs Presents
The Future of Connected Life

Live Work Play Better
The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth