PSFK caught up with Hiromi Matsubara at our recent Good Ideas in Pure Living event in Tokyo.

PSFK caught up with Danny Choo at our recent Good Ideas in Pure Living event in Tokyo.

PSFK interviewed Marc Alt at our recent Good Ideas in Pure Living event in Tokyo.

PSFK interviewed Mark Dytham at our recent Good Ideas in Pure Living event in Tokyo.

PSFK caught up with Peter Rojas at our recent Good Ideas in Pure Living event in Tokyo.

In partnership with Nissan, PSFK held an event on October 20 2009 to discuss the future of Pure Living in Tokyo. Piers Fawkes, founder of PSFK, moderated a conversation with a panel of Japan-based experts and covered topics that included sustainability, design, urban planning, technology and zero-emission mobility.

In partnership with Nissan, PSFK held an event on October 20 2009 to discuss the future of Pure Living in Tokyo. Piers Fawkes, founder of PSFK, moderated a conversation with an international panel of experts and covered topics that included sustainability, design, urban planning, technology and zero-emission mobility.

Over the next two months, PSFK will be hosting Redscout’s SPUR video series. It will explore the intersection of brands, strategy, innovation and the world of account planning. We hope to spark a lively discussion, and inspire those working in the field.

Over the next two months, PSFK will be hosting Redscout’s SPUR video series. It will explore the intersection of brands, strategy, innovation and the world of account planning. We hope to spark a lively discussion, and inspire those working in the field.

Last week, PSFK and The Guardian presented a Good Ideas Salon at the Soho House in NYC, which focused on the past events, present issues and future possibilities of advertising. Moderated by George Parker of AdScam, the salon was split into two different panels.
The second part of the discussion features Dominico Vitale (Founder, PI&C), Gill Linton (Founder, The Joneses), and Alain Sylvain (Managing Director, RedScout), discussing the importance of creative strategy, the industry’s lack of connection with consumers, the use and over-use of terms such as “the big idea” and “branding”, and accountability.  Watch the discussion below, and see part [...]

Last week, PSFK and The Guardian presented a Good Ideas Salon at the Soho House in NYC, which focused on the past events, present issues and future possibilities of advertising. Moderated by George Parker of AdScam, the salon was split into two different panels.
Part one featured industry veterans Curvin O’ Reilly, Tom Messner (Bonaccolta Messner), and John Garland (Garland/Berjis Consulting), discussing the advent of holding companies, Saatchi & Saatchi, and the fact of the advertising profession remaining the same despite seismic changes to the media landscape. Watch the video of the presentation below, and part 2 here.

Related on PSFK:

(Pics) Good [...]

Last Friday at the Art Directors Club in New York, Piers Fawkes of PSFK sat down for a panel discussion on contemporary collaboration with Mike Brown of Virgin Group, Ben Lerer, founder of Thrillist, Sam Lessin, CEO of drop.io, and Nate Westheimer, VP Product, anyClip.com & Organizer, NY Tech Meetup. The afternoon’s talk centered around creative collaboration in the realm of business and entrepreneurship, and how both creative individuals and business-oriented entities can profit from working around shared interests.

From the discussion emerged a common sentiment, introduced by Lerer, that smaller creative groups need to take advantage of and leverage what [...]

The videos from PSFK Conference New York are now available (and embeddable) for your inspiration:
When Ideas Create Good
Open To Change
New York New Media
City As Canvas
Reconnect
Building Healthy Brands With Heart
Ghost In The Machine: Digital Multiculture
New Idea Agencies
This Platform Called Everyday Life
If you’ved missed our other conferences, you can always find our videos on our conference event page.

After eight years of fantastic public pranks, Improv Everywhere is releasing a behind-the-scenes book about some of their most successful endeavors. Causing a Scene, Extraordinary Pranks in Ordinary Places with Improv Everywhere comes out today (you can also read the first two chapters online here), and if you’re in New York, Improv Everywhere founder Charlie Todd will be doing a book signing at Bryant Park tomorrow.
PSFK interviewed Charlie late last year about how he goes about injecting a spirit of playfulness into everyday life. Watch below.

At our 2009 New York conference, a panel led by Florian Peter (CScout) discussed how creators and the community openly come together to develop new thinking and make ideas happen. John Geraci (Outside.in), Scott Heiferman (Meetup), Avner Ronen (boxee) and Domenico Vitale (PI&C) explain how they leverage open communities to develop new products, services and experiences for the benefit of everybody concerned.