PSFK caught up with Hiromi Matsubara at our recent Good Ideas in Pure Living event in Tokyo.
Read more...November 17, 2009
November 13, 2009
(Video) PSFK Talks To Danny Choo About Pure Living
PSFK caught up with Danny Choo at our recent Good Ideas in Pure Living event in Tokyo.
Read more...November 12, 2009
(Video) PSFK Talks To Marc Alt About Pure Living
PSFK interviewed Marc Alt at our recent Good Ideas in Pure Living event in Tokyo.
Read more...(Video) PSFK Talks To Mark Dytham About Pure Living
PSFK interviewed Mark Dytham at our recent Good Ideas in Pure Living event in Tokyo.
Read more...(Video) PSFK Talks To Peter Rojas About Pure Living
PSFK caught up with Peter Rojas at our recent Good Ideas in Pure Living event in Tokyo.
Read more...November 10, 2009
(Video) Good Ideas In Pure Living with Danny Choo, Hiromi Matsubara & Rie Azu
In partnership with Nissan, PSFK held an event on October 20 2009 to discuss the future of Pure Living in Tokyo. Piers Fawkes, founder of PSFK, moderated a conversation with a panel of Japan-based experts and covered topics that included sustainability, design, urban planning, technology and zero-emission mobility.
Read more...(Video) Good Ideas In Pure Living with Marc Alt, Mark Dytham & Peter Rojas
In partnership with Nissan, PSFK held an event on October 20 2009 to discuss the future of Pure Living in Tokyo. Piers Fawkes, founder of PSFK, moderated a conversation with an international panel of experts and covered topics that included sustainability, design, urban planning, technology and zero-emission mobility.
Read more...November 3, 2009
Redscout Presents ‘Spur’ Episode 1: Is Planning Impotent?
Over the next two months, PSFK will be hosting Redscout’s SPUR video series. It will explore the intersection of brands, strategy, innovation and the world of account planning. We hope to spark a lively discussion, and inspire those working in the field.
Read more...October 27, 2009
‘Spur’ from Redscout — a discussion and video series about planning and beyond
Over the next two months, PSFK will be hosting Redscout’s SPUR video series. It will explore the intersection of brands, strategy, innovation and the world of account planning. We hope to spark a lively discussion, and inspire those working in the field.
Read more...August 26, 2009
Video: PSFK Presents Good Ideas In Advertising, Part II
Last week, PSFK and The Guardian presented a Good Ideas Salon at the Soho House in NYC, which focused on the past events, present issues and future possibilities of advertising. Moderated by George Parker of AdScam, the salon was split into two different panels.
The second part of the discussion features Dominico Vitale (Founder, PI&C), Gill Linton (Founder, The Joneses), and Alain Sylvain (Managing Director, RedScout), discussing the importance of creative strategy, the industry’s lack of connection with consumers, the use and over-use of terms such as “the big idea” and “branding”, and accountability. Watch the discussion below, and see part [...]
August 25, 2009
(Video) PSFK Presents Good Ideas In Advertising, Part I
Last week, PSFK and The Guardian presented a Good Ideas Salon at the Soho House in NYC, which focused on the past events, present issues and future possibilities of advertising. Moderated by George Parker of AdScam, the salon was split into two different panels.
Part one featured industry veterans Curvin O’ Reilly, Tom Messner (Bonaccolta Messner), and John Garland (Garland/Berjis Consulting), discussing the advent of holding companies, Saatchi & Saatchi, and the fact of the advertising profession remaining the same despite seismic changes to the media landscape. Watch the video of the presentation below, and part 2 here.
Related on PSFK:
(Pics) Good [...]
Read more...June 11, 2009
Good Ideas In Collaboration Wrap-Up
Last Friday at the Art Directors Club in New York, Piers Fawkes of PSFK sat down for a panel discussion on contemporary collaboration with Mike Brown of Virgin Group, Ben Lerer, founder of Thrillist, Sam Lessin, CEO of drop.io, and Nate Westheimer, VP Product, anyClip.com & Organizer, NY Tech Meetup. The afternoon’s talk centered around creative collaboration in the realm of business and entrepreneurship, and how both creative individuals and business-oriented entities can profit from working around shared interests.
From the discussion emerged a common sentiment, introduced by Lerer, that smaller creative groups need to take advantage of and leverage what [...]
Read more...May 20, 2009
Videos Recap: PSFK Conference New York 2009
The videos from PSFK Conference New York are now available (and embeddable) for your inspiration:
When Ideas Create Good
Open To Change
New York New Media
City As Canvas
Reconnect
Building Healthy Brands With Heart
Ghost In The Machine: Digital Multiculture
New Idea Agencies
This Platform Called Everyday Life
If you’ved missed our other conferences, you can always find our videos on our conference event page.
May 19, 2009
Causing a Scene with Improv Everywhere
After eight years of fantastic public pranks, Improv Everywhere is releasing a behind-the-scenes book about some of their most successful endeavors. Causing a Scene, Extraordinary Pranks in Ordinary Places with Improv Everywhere comes out today (you can also read the first two chapters online here), and if you’re in New York, Improv Everywhere founder Charlie Todd will be doing a book signing at Bryant Park tomorrow.
PSFK interviewed Charlie late last year about how he goes about injecting a spirit of playfulness into everyday life. Watch below.
May 11, 2009
Video: PSFK Conference NYC: Open to Change
At our 2009 New York conference, a panel led by Florian Peter (CScout) discussed how creators and the community openly come together to develop new thinking and make ideas happen. John Geraci (Outside.in), Scott Heiferman (Meetup), Avner Ronen (boxee) and Domenico Vitale (PI&C) explain how they leverage open communities to develop new products, services and experiences for the benefit of everybody concerned.
Read more...



