The rover—set to launch in 2017—won't set any speed records, but it could be the automaker's toughest engineering challenge yet
PSFK speaks to Horace Luke, CEO of an urban energy distribution and management startup, about seeing limitation as inspiration
Innovation is the new currency in today’s Idea Economy. In recognition of the leaders who are disrupting our tech-driven world, the editors at thought leadership site PSFK.com partnered with HP Matter to create the Innovators Index, a roster of digital pioneers making a global impact. This week we’ve featured Horace Luke for his efforts to transform energy management and transportation in the world’s cities.
At an online "townhall," Facebook's CEO fielded questions about the social network's latest tech ventures
Besides virtual reality, laser-toting satellites and artificial intelligence, what other futuristic technologies is Facebook chief executive Mark Zuckerberg interested in? Oh, you know, telepathy.
Italian designers merge exercise devices and desk furniture to envision an office space that is both practical and physical
Designer Joe Sardo and collaborator Federico Bruni are out to change the pace of furniture design. The Italian-based designers have developed conceptual designs for the office of the future, integrating common work machines with the easily recognized (and long bemoaned) desk station of corporate culture.
Grow your connections and prioritize conference networking using color-coded tech Alike
Alike is a wearable device that brings the power of your networks to the physical world. Simply strap the gadget to your wrist or cocktail and it will flash green or red to tell you who to chat up and trade business cards with.
BAFTA-nominated director Gary Tarn's created the shortest film ever made
Blink and you could miss it. #LeapSecondMovie, the shortest film ever made, is a collection of 25 frames and four notes created by director Gary Tarn that lasts exactly one second.
In partnership with Flavorpill and Starbucks, Lyft delivered six-packs of bottled iced coffee as an afternoon pick-me-up
Need to beat the afternoon slump? On Tuesday, we did just that without having to leave the building—thanks to a partnership between Flavorpill, Starbucks and Lyft that delivered free packs of iced coffee.
PSFK speaks to Nico Sell, co-founder of the world’s most secure peer-to-peer encrypted messaging system, about the perils of digital security
Innovation is the new currency in today’s Idea Economy. In recognition of the leaders who are disrupting our tech-driven world, the editors at thought leadership site PSFK.com partnered with HP Matter to create the Innovators Index, a roster of digital pioneers making a global impact. Each week, we’ll share POVs from these experts on their work and process, sharing insights on reinvention and how to embrace change.
To encourage blood donations, Glorix mosquito repellent made tiny human portraits out of blood from posthumous mosquitos
When asked to create a campaign for mosquito repellent brand Glorix, creative ad agency BBDO Russia Group decided to create micro-portraits from blood traces from slapped mosquitos. The agency wanted to turn the common hate for the blood-sucking pests into something more useful: a concern for the victims of mosquitoes. Sure, you could commiserate with anyone about how awful mosquitoes are. Or, you could consider that the same blood that mosquitos feed on could help save someone’s life.
Our smartwatches will be gesture-controlled and our cars smartphone-controlled as seen in PSFK's Quick Thinking Roundup
3D-printing bridges midair, controlling a smartwatch with a finger flinch, driving a car from your phone: Some creations need to be seen to be believed.
A Thalys interactive audio map lets passerby experience culture through a database of urban sounds
A French train company is using the power of audio to entice people to travel to its main destinations. Thalys paired up with French Agency Rosaparks to create Sounds of the City, a set of interactive billboards that lets passerby plug in their personal headphones and listen to the sounds of Paris, Brussels, and Amsterdam.
Don't Drink And Dive urges Swedish men to sober up before going in the water as 70 percent of deaths associated with water involved alcohol consumption
‘Don’t Drink and Dive‘ is a short documentary created as part of a campaign urging Swedish men to wait until they are sober before going for a swim. Jumping into the lake or the ocean for a dip is a tradition for many during the Swedish summer.