With ad business drying up as clients cut costs across the board, agencies suddenly find themselves in an industry with a whole lot less of everything to pitch, market and sell. While this is no doubt a bleak prospect for many agencies, author Rob Walker views the current situation as the perfect opportunity for them to work on their own ideas for a change and gasp! – maybe even do some good in the process. His suggestion – pro bono advertising on behalf of socially conscious causes. Think of it as culture jamming from the inside. But it’s not as radical [...]
Read more...February 26, 2009
June 5, 2006
Ad Agency Blogs: All Talk, No Trousers
A couple of months ago there was a little bit of hoo-ha about Hill Holiday turning their website into a blog. If we look at the number of posts they’ve produced since that date (and compare the effort with other agency blogs), it looks like HH’s efforts was all talk and no trousers.
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