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	<title>PSFK &#187; ad agency</title>
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	<link>http://www.psfk.com</link>
	<description>Good Ideas Report</description>
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		<title>The New Agency Superstar: The Digital Technologist</title>
		<link>http://www.psfk.com/2010/02/the-new-agency-superstar-the-digital-technologist.html</link>
		<comments>http://www.psfk.com/2010/02/the-new-agency-superstar-the-digital-technologist.html#comments</comments>
		<pubDate>Thu, 18 Feb 2010 13:27:02 +0000</pubDate>
		<dc:creator>Paloma Vazquez</dc:creator>
				<category><![CDATA[Advertising & Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Electronics & Gadgets]]></category>
		<category><![CDATA[Gaming & Social Networks]]></category>
		<category><![CDATA[Media & Publishing]]></category>
		<category><![CDATA[Mobile & Telecom]]></category>
		<category><![CDATA[Web & Technology]]></category>
		<category><![CDATA[Work & Business]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[AdWeek]]></category>
		<category><![CDATA[CP+B]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[Crispin Porter]]></category>
		<category><![CDATA[digital agency]]></category>
		<category><![CDATA[digital capabilities]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[digital strategy]]></category>
		<category><![CDATA[digital technology]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[Scott Prindle]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.psfk.com/?p=57208</guid>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;">
<a href="http://www.psfk.com/2010/02/the-new-agency-superstar-the-digital-technologist.html" title="The New Agency Superstar: The Digital Technologist">
	<img width="320" height="258" src="http://www.psfk.com/wp-content/uploads/pth/thumb_d65ee67c23f4d3d75ef6601535baca7c.jpg" alt="The New Agency Superstar: The Digital Technologist" />
</a></span>AdWeek's recent Digital Special Report showcased a relatively new role being created and filled by several traditional ad agencies.]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Welcome To Advertising: Creative Commentary On The Ad Agency From India</title>
		<link>http://www.psfk.com/2010/02/welcome-to-advertising-creative-commentary-on-the-ad-agency-from-india.html</link>
		<comments>http://www.psfk.com/2010/02/welcome-to-advertising-creative-commentary-on-the-ad-agency-from-india.html#comments</comments>
		<pubDate>Mon, 01 Feb 2010 20:24:11 +0000</pubDate>
		<dc:creator>Kyle Studstill</dc:creator>
				<category><![CDATA[Advertising & Branding]]></category>
		<category><![CDATA[Media & Publishing]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[Aindri Chakraborty]]></category>
		<category><![CDATA[india]]></category>
		<category><![CDATA[Omkar Sane]]></category>

		<guid isPermaLink="false">http://www.psfk.com/?p=56248</guid>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;">
<a href="http://www.psfk.com/2010/02/welcome-to-advertising-creative-commentary-on-the-ad-agency-from-india.html" title="Welcome To Advertising: Creative Commentary On The Ad Agency From India">
	<img width="320" height="258" src="http://www.psfk.com/wp-content/uploads/pth/thumb_8994f964f1e70e4763afa4a80ab710dd.jpg" alt="Welcome To Advertising: Creative Commentary On The Ad Agency From India" />
</a></span>Omkar Sane and Aindri Chakraborty's book Welcome To Advertising Now Get Lost is a series of creatively illustrated comments on the shortcomings of the advertising industry.]]></description>
		<wfw:commentRss>http://www.psfk.com/2010/02/welcome-to-advertising-creative-commentary-on-the-ad-agency-from-india.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Agency Pink Slips Inspire Lemonade</title>
		<link>http://www.psfk.com/2009/08/agency-pink-slips-inspire-lemonade.html</link>
		<comments>http://www.psfk.com/2009/08/agency-pink-slips-inspire-lemonade.html#comments</comments>
		<pubDate>Thu, 13 Aug 2009 20:21:06 +0000</pubDate>
		<dc:creator>Kyana Gordon</dc:creator>
				<category><![CDATA[Advertising & Branding]]></category>
		<category><![CDATA[TV & Film]]></category>
		<category><![CDATA[2009 advertising]]></category>
		<category><![CDATA[ACD/copywriter]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising lay-offs]]></category>
		<category><![CDATA[creatives]]></category>
		<category><![CDATA[eric proulx]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[laid off]]></category>
		<category><![CDATA[lemonade movie]]></category>
		<category><![CDATA[pleasefeedtheanimals]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://www.psfk.com/?p=42030</guid>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;">
<a href="http://www.psfk.com/2009/08/agency-pink-slips-inspire-lemonade.html" title="Agency Pink Slips Inspire Lemonade">
	<img width="320" height="258" src="http://www.psfk.com/wp-content/uploads/pth/thumb_agency-pink-slips-inspire-lemonade.png" alt="Agency Pink Slips Inspire Lemonade" />
</a></span>




Agency laid you off? ]]></description>
		<wfw:commentRss>http://www.psfk.com/2009/08/agency-pink-slips-inspire-lemonade.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The New Agency Model: Doing Good?</title>
		<link>http://www.psfk.com/2009/02/the-new-agency-model-doing-good.html</link>
		<comments>http://www.psfk.com/2009/02/the-new-agency-model-doing-good.html#comments</comments>
		<pubDate>Thu, 26 Feb 2009 21:24:05 +0000</pubDate>
		<dc:creator>Scott Lachut</dc:creator>
				<category><![CDATA[Advertising & Branding]]></category>
		<category><![CDATA[Work & Business]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[positive change]]></category>
		<category><![CDATA[Rob Walker]]></category>
		<category><![CDATA[socially conscious]]></category>

		<guid isPermaLink="false">http://www.psfk.com/?p=27342</guid>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;">
<a href="http://www.psfk.com/2009/02/the-new-agency-model-doing-good.html" title="The New Agency Model: Doing Good?">
	<img width="320" height="258" src="http://www.psfk.com/wp-content/uploads/pth/thumb_diesel_opreview.jpg" alt="The New Agency Model: Doing Good?" />
</a></span>
With ad business drying up as clients cut costs across the board, agencies suddenly find themselves in an industry with a whole lot less of everything to pitch, market and sell. While this is no doubt a bleak prospect for many agencies, author &#8230; [visit site to read more]

&#169; Scott Lachut for PSFK, 2009. &#124;
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]]></description>
		<wfw:commentRss>http://www.psfk.com/2009/02/the-new-agency-model-doing-good.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Ad Agency Blogs: All Talk, No Trousers</title>
		<link>http://www.psfk.com/2006/06/ad_agency_blogs_all_talk_no_trousers.html</link>
		<comments>http://www.psfk.com/2006/06/ad_agency_blogs_all_talk_no_trousers.html#comments</comments>
		<pubDate>Mon, 05 Jun 2006 15:59:10 +0000</pubDate>
		<dc:creator>Piers Fawkes</dc:creator>
				<category><![CDATA[Advertising & Branding]]></category>
		<category><![CDATA[Media & Publishing]]></category>
		<category><![CDATA[Web & Technology]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[bbdo]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[Hill Holliday]]></category>

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		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;">
<a href="http://www.psfk.com/2006/06/ad_agency_blogs_all_talk_no_trousers.html" title="Ad Agency Blogs: All Talk, No Trousers">
	<img width="320" height="258" src="http://www.psfk.com/wp-content/uploads/pth/thumb_hhblog.jpg" alt="Ad Agency Blogs: All Talk, No Trousers" />
</a></span>A couple of months ago there was a little bit of hoo-ha about Hill Holiday turning their website into a blog. If we look at the number of posts they've produced since that date (and compare the effort with other agency blogs), it looks like HH's efforts was all talk and no trousers.]]></description>
		<wfw:commentRss>http://www.psfk.com/2006/06/ad_agency_blogs_all_talk_no_trousers.html/feed</wfw:commentRss>
		<slash:comments>8</slash:comments>
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