http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 23:16:43 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2010/07/pic-newspaper-grab-marks-warn-against-skin-cancer.html Mon, 12 Jul 2010 16:46:35 +0000 A subtle print advertisement by Cancer Council Victoria reminded local newspaper readers to see the doctor for check ups.]]> http://www.psfk.com/2010/05/news-australian-government-bans-cigarette-branding.html Wed, 05 May 2010 15:17:45 +0000 A new law will radically change the look of cigarette package design.]]> http://www.psfk.com/2010/03/how-to-pitch-to-bloggers.html Tue, 23 Mar 2010 07:01:37 +0000 How should companies be approaching bloggers to promote their products?]]> http://www.psfk.com/2010/02/tiger-beers-augmented-reality-guide-to-chinese-new-year.html Tue, 16 Feb 2010 16:52:23 +0000 The Chinese Year of the Tiger is underway and how fitting that Tiger Beer developed an app as a pocket guide to making the most of the celebrations in the UK.]]> http://www.psfk.com/2010/02/aol-announces-inaugural-media-sponsorship-of-fashion-week.html Thu, 11 Feb 2010 14:21:25 +0000 Today, AOL Inc. announced it will become a first-time sponsor of Mercedes-Benz Fashion Week.]]> http://www.psfk.com/2010/02/mtv-europe-finds-youthtopia.html Tue, 09 Feb 2010 11:33:46 +0000 MTV Europe recently published the results of "Youthtopia" - its first ever effort to understand the values, hopes and dreams of young people in Europe by asking over 7,000 youths to imagine their ideal world.]]> http://www.psfk.com/2009/12/lovely-day-the-agency-for-human-brands.html Thu, 03 Dec 2009 11:56:49 +0000 Lovely Day aims to impact culture by developing human brands. ]]> http://www.psfk.com/2009/09/a-design-tour-of-lebanon.html Mon, 14 Sep 2009 07:00:54 +0000 Sophie Maxwell of the design and brand image shop Pearlfisher has introduced Creativity to some of the most inspiring designers emerging from Beirut, Lebanon. ]]> http://www.psfk.com/2009/04/pic-career-evolution-in-advertising.html Thu, 09 Apr 2009 12:35:51 +0000 Evolution of a creative's career in advertising illustrating software used at each stage. ]]> http://www.psfk.com/2009/02/george-parker-always-do-what-jeff-goodby-tells-you-to-do.html Tue, 17 Feb 2009 15:33:17 +0000 OK… So, The Ubiquitous Persuaders is finally published and on Amazon as we speak. So get your arses over there and buy one, or three. There should also be a Kindle edition out this week. And because, as loyal AdScammers well know, I am not a wanker, I shall refrain from tooting my own horn, and will instead quote from Jeff Goodby’s brilliant foreword… If there were an emperor of advertising, I like to think he’d say things like, “Bring me George Parker’s head, braised first to seal the juices, then roasted in a nice medley of root vegetables.” Yeah,Read more...]]> http://www.psfk.com/2006/06/bacardi_brings_.html Wed, 07 Jun 2006 13:51:36 +0000 A new service from Bacardi in the UK brings a bar with staff to your home to mix Bacardi cocktails.]]>