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	<title>@PSFK &#187; amazon Forest</title>
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	<description>Your Go-To Source For New Ideas And Inspiration</description>
	
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		<title>The Belo Monte Hydroelectric Dilemma</title>
		<link>http://www.psfk.com/2010/04/the-belo-monte-hydroelectric-dilemma.html</link>
		<pubDate>Fri, 23 Apr 2010 15:34:02 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/06/354d163f9ef847e609be19827ac2ef77-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="" title="" /></span>Brazil depends on improving its energy generation capacity to sustain economical growth, but is Belo Monte, a new hydroelectric plant in the Amazon forest, the answer?]]></description>
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		<title>The Native Green Project</title>
		<link>http://www.psfk.com/2009/05/the-native-green-project.html</link>
		<pubDate>Tue, 26 May 2009 15:14:45 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="156" src="http://www.psfk.com/wp-content/uploads/2009/05/picture-114-525x348.png?fedaf9" class="attachment-236x190 wp-post-image" alt="picture-114" title="picture-114" /></span>Pele Verde (Green Skin) is a branded content project developed by digital advertisement agency age./ISOBAR for Banco do Planeta (Bank of the Planet), an initiative that brings together all the socio-environmental actions of the bank Bradesco. The preservation of the Amazon is on everybody’s mind, but what does that mean to the peoples of the forest? Pele Verde is a native-generated documentary: ribeirinhos (people who live on the margins of rivers), caboclos (those with mixed Brazilian Indigenous and European descent who generally-speaking live in the forest) and other forest peoples were given the challenge of showing the rest of the<a title="The Native Green Project" href="http://www.psfk.com/2009/05/the-native-green-project.html">Read more...</a>]]></description>
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