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Anheuser-Busch Fuels Texan Brewery with Landfill Biogas

Anheuser-Busch Fuels Texan Brewery with Landfill Biogas

In a joint project with Republic Services and Ameresco Services, The Anheuser-Busch brewery  in Houston will have its energy demand supplied by more than 55% from biogas. Connected by pipelines with the Macarty Road Landfill, the gas is carried to the facilities to generate steam energy for the brewery’s power plant.
Landfill biogas consists of approx. 50 percent methane,  a green house gas 21 times more potent than carbon dioxide, and is created when organic material decomposes in landfills. It can be converted into alternative fuels, heat, steam or used to generate electricity.
The benefit of this clean energy project is equivalent [...]

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Bud Kills Its Web TV Project

Bud Kills Its Web TV Project

PaidContent brings us news that Anheuser Busch has killed its two year old web TV project – Bud.TV. Here’s the scoop:
Bud.tv was born in 2007, just after the Super Bowl that year, offering a mix of unbranded, original content, from reality to humor. A-B execs hoped it would draw about 2 million monthly uniques. But restrictions designed to prevent under-age viewers from entering Bud.tv ended up driving most potential users away. Bud.tv’s traffic nose-dived about 40 percent in its second month to just 153,000 uniques. Nevertheless, Bud.tv limped along the next two years. Its fate was probably sealed in December, [...]

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