http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 19:24:54 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2009/07/psfk-talks-with-karim-rashid-about-his-doride-lamp-and-design-today.html Fri, 24 Jul 2009 10:00:12 +0000 The New York based studio of designer Karim Rashid has thousands of product designs and interiors to his credit. Recently the Italian lighting manufacturer Artemide debuted Karim’s Doride Lamp, born from an idea he had twenty years ago. We caught up with Karim to get the back story of how the Doride came to life and find out his view of design in 2009. The Doride Lamp is a new product for Artemide but the design is one you did many years ago. What was the motivation to have Artemide produce a design now that you penned back in college?Read more...]]> http://www.psfk.com/2009/02/solar-tree-light-featured-in-lexus-video-series.html Mon, 09 Feb 2009 14:09:19 +0000 ‘The Power of h‘ is an online video series by Lexus that is highlighting interesting eco projects. One video takes a look at designer Ross Lovegrove’s ‘Solar Tree’ outdoor light. The light is solar powered and works completely off the grid. Lovegrove describes the Tree as an example of how design and responsible use of energy can coexist. Lighting manufacturer Artemide was brought in to fabricate the large fixture. He says that many designers create based on the knowledge that they have, often limiting potential new ideas. Lovegrove started thinking about the Solar Tree by asking ‘Why couldn’t it beRead more...]]>