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AXE Drops the Bravado, Embraces a More Inclusive Masculinity

Axe ‘Kiss for Peace’ Campaign Promotes International Goodwill, Social Media Style

Website Lets You Know If You’re Being A Tool On Social Media

AXE’s Marketers Get Business Cards Infused With Their Own Pheromones

Creating Participatory Narratives In Advertising

Axe Plans To Send 22 Fans To Space

Axe Split-Screen 3D Film Presents A Different Story For Each Eye

Axe Creates New Fragrance For Women [Headlines]

The Fine Line Between Controversy and Acceptability (Video)

Mobile Opportunities & Challenges: PSFK Talks To BBH’s Richard Schatzberger

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