http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 19:00:27 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/01/bank-of-america-groupon-deals.html Thu, 26 Jan 2012 14:45:53 +0000 A new service called "BankAmeriDeals" will offer consumers targeted online discounts.]]> http://www.psfk.com/2011/09/what-is-stamp-activism.html Mon, 12 Sep 2011 14:29:17 +0000 Messages on dollar bills accuses brands like General Electric and Bank of America of being tax avoiders.]]> http://www.psfk.com/2009/03/media-arts-mondays-design-thinking-human-centric-innovation.html Thu, 19 Mar 2009 21:33:58 +0000 People have always gravitated to things that are well designed. Design creates desire, but what good design means today is becoming far more than just face value. People expect more of the things they buy and use to serve a purpose; to actually solve a problem or to improve their situation, not just look nice. Good design is human-centric. It satisfies both the audience’s needs and desires, and good designers know how to put the audience experience first to get to ideas that are both solution and style. It’s called Design Thinking and it’s a way of thinking all brandsRead more...]]> http://www.psfk.com/2009/03/worlds-most-admired-companies.html Fri, 06 Mar 2009 18:28:14 +0000 Fortune Magazine has released its survey of the top 50 most admired companies in the world. Their top 10: 1 Apple 2 Berkshire Hathaway 3 Toyota Motor 4 Google 5 Johnson & Johnson 6 Procter & Gamble 7* FedEx 7* Southwest Airlines 9 General Electric 10 Microsoft For such a global subject, though, there seem to be a large American bias. It does raise interesting questions about what it means to be admired. Some companies (Apple, Nike) are expected; others (Bank of America, Goldman Sachs) are bound to raise a few eyebrows given the current economic situation. What qualities doRead more...]]>