http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 21:04:32 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/07/the-first-electric-car-battery-switch-station-installed-in-europe-headlines.html Wed, 06 Jul 2011 15:34:23 +0000 Due to many complaints that electric cars restrict mobility, a company called Better Place has opened up its first battery switch station in Denmark where cars can recharge.]]> http://www.psfk.com/2011/04/nikes-recycled-commercial-is-made-from-100-used-ads.html Fri, 01 Apr 2011 10:07:03 +0000 Reflecting its Better World Campaign's core belief in sustainable practices, Nike's latest commercial is made from archived footage.]]> http://www.psfk.com/2010/10/paris-motor-show-renault-presents-the-today-and-tomorrow-of-electric-vehicles.html Mon, 11 Oct 2010 14:56:04 +0000 Renault begins to explore the future design language of its electric cars.]]> http://www.psfk.com/2009/09/designing-for-a-better-world.html Wed, 09 Sep 2009 19:00:31 +0000 Recently, the Danish government's biennial design competition, INDEX: Award 2009, celebrated examples of design to improve life. The award accepts nominations internationally, and ultimately 6 winners are selected to represent 5 award categories – Body, Home, Work, Play and Community. ]]> http://www.psfk.com/2009/08/swapping-battery-taxis.html Fri, 28 Aug 2009 07:00:16 +0000 Wired magazine points out that Tokyo is planning to test out a new electric vehicle program with its fleet of taxis. By January, a small test group of taxis will be part of a battery swap system created by Better Place. Rather than tether cars to an outlet, vehicles recharge by swapping out batteries at special charging stations. The benefit of using taxis allows for a centralized base of operations built by Better Place. To see how the battery swap functions, watch the minute long video below:]]> http://www.psfk.com/2009/04/questions-over-better-place.html Mon, 13 Apr 2009 16:40:23 +0000 While many of us have marveled at the pay-for-your-car-by-paying-for-the power project called Better Place, Ben Jervey, writing in he Transport issue of Good Magazine, wonders if the service the start-up offers is really the best option. He says that there are a few “obvious” problems that will inhibit the growth of Better Place: * Consumer-choice – not enough options when the project goes live (and the Hawaiian governor wanted convertibles!). * Location of recharge-stations – the company will have a tough time persuading gas station owners and franchisees to take a risk on a long term investment * Proprietary technologyRead more...]]>