A PSFK Report On
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Jonas Hoffman: Why Consumers Of Luxury Goods Come From Emerging Markets
3 march 2013
SKEMA Business School Professor discusses who is actually buying high-end products.
How Much Is Too Much For Brands To Be Paying Bloggers? [Headlines]
7 june 2012
Somewhere between journalism and advertising some companies are spending six figures for the sense of authenticity and to connect with the large followings of independent critics.
Are Moms Taking Over The Blogosphere? [Infographic]
9 may 2012
H&R Block takes a look at the ascent of these online moms and provides a Top 10 of those with the most power and reach.
Samsung Is Looking For Olympic Bloggers [Headlines]
5 april 2012
The tech and electronics company is selecting 20 applicants to cover the 2012 games.
Blogger Portraits [Pics]
14 january 2011
Gabriela Herman's photography project profiles the people behind the electronic publications.
So Much For Brands To Learn. So Little Time
23 november 2010
Chris Harrison looks at how Africa’s marketing pioneers are beginning to engage consumers on the Internet.
George Parker: Is It Time To Remove The Web From Advertising?
22 june 2010
George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.
Uniqlo’s Lucky Switch: A Brand’s Campaign Goes Viral
11 june 2010
An unusual banner ad and widget campaign vastly outperformed the norm associated with banner ads.
OpenSky Offers Bloggers A New Source Of Income
8 april 2010
OpenSky offers publishers a new direct market sales opportunity.
Bloggers Create Social Network Via Snail Mail
17 march 2010
The Package Project creates community between bloggers with a little bit of glitter and the postal service.
The Sartorialist And Garance Dore On Social Media In Fashion
18 february 2010
Last night New York-based advertising agency Lume Creative hosted an industry only seminar on social media in fashion featuring two of the biggest names currently in the field.
Coca-Cola Wants to Know What Makes People Happy
22 october 2009
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
Museum Guide Feels Like AI But Is Powered By Humans
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
This Supersonic Hair Dryer Runs Completely Silently
Hotel Brings Local Foods Directly To Your Room
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed