Techlightenment recently released what TechCrunch calls “quite possibly the coolest Facebook application to date”: a 20-second customizable clip from Bob Dylan’s music video for “Subterranean Homesick Blues” – an interactive bulletin board and marketing campaign in one. The application allows users to enter ten lines of short text which appear on the poster boards Dylan flips through (in lieu of lyrics from the song – as is featured in the actual video). Once a user adds the application and completes his personalized text, the video is embedded directly into his profile page. SonyBMG allowed the [...]
Read more...September 24, 2007
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