http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 13:00:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/11/u-s-households-headed-by-those-65-and-older-have-47-times-more-wealth-than-younger-households-headlines.html Wed, 09 Nov 2011 17:39:09 +0000 Typical net worth of younger households is 68% less today than it was in 1984.]]> http://www.psfk.com/2010/10/grant-mccracken-cultural-intelligence-the-boomer-report-card.html Thu, 14 Oct 2010 19:39:44 +0000 "I believe boomers have broken out of orbit. They know less and less about our culture."]]> http://www.psfk.com/2010/02/hearing-aids-for-hipsters.html Thu, 11 Feb 2010 16:31:39 +0000 What do you get when you combine increased use of alternative jewelery (read: ear plugs) with a generation with ears blown out from concerts and heavy iPod listening? ]]> http://www.psfk.com/2009/01/dustin-hoffmans-latest-film-breaks-boomer-stereotypes.html Fri, 16 Jan 2009 21:29:12 +0000 Savvy Boomer shares some interesting observations about a new, trend bucking film titled Last Chance Harvey. It’s a romantic movie that stars Dustin Hoffman as 60-something man, who in the midst of dealing with a storm of personal problems, falls for Emma Thompson’s character. Savvy Boomer views this kind of story, one which focuses on the details and ups and downs of a baby boomer’s life is a genre that will be expanding in popularity. They explain: This genre of movie is probably going to become more popular as the industry realizes that boomers have their favorite actors who areRead more...]]>