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bra
Technology november 23, 2016

This Smart Bra From MIT Could Improve Women's Health

A sensor-filled wearable provides real-time feedback on a woman's heart

Work december 24, 2015

This Truck Will Drive Around the U.S. to Let Women Try on Bras

With comfort and customization in mind, True&Co announces a mobile lingerie shop complete with fitting rooms

If The Bra Doesn't Fit, Your Body Is Not The Problem, Dama De Copas Explain
Design & Architecture july 14, 2013

PSFK's Top Five Stories Of The Week

Samsung's flexible mobile displays, a bra that unhooks by clapping and how KLM embraced Comic Sans. We bring you the best in business, tech and art.

Design & Architecture february 5, 2013

Men's Magazine Calendar Teaches Guys How To Unclasp A Bra

Magazine de-mystifies bras for men in a creative manner.

Technology october 11, 2012

This Smart Sports Bra Can Detect Breast Cancer

The Breast Tissue Screening Bra from First Warning Systems acts as a continuous monitoring system for tumors.

Innovation april 30, 2012

Innovative Bra Safely Stores Your iPhone In A Secret Pocket

This women's undergarment features a discrete compartment to hold your belongings.

Innovation march 22, 2012

Stella McCartney X Adidas Sports Bra Has Embedded Heart Monitor

High-tech clothing item for women helps track your workout progress.

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