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5 Lessons From Pandora’s Path To Profitability

Looking deeper into Pandora's history and success offers some key insights and lessons into how a brand can...

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Recreating Google Chrome’s Logo

This past June, Google invited fans to take the Google Chrome icon and rebuild it in an original way. ...

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Customer Commercial – Ode to Trader Joe’s

Trader Joe’s is a small supermarket chain that has developed a winning formula for its growing number of...

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Xbox’s New Marketing Plan: Targeting Moms Everywhere

The Xbox 360 is utilizing a marketing strategy that is reminiscent of the Tupperware and Mary Kay Cosmetics...

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