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Technology july 15, 2014

Cadbury Vending Machine Dispenses Chocolate Based On Facebook Profiles

Chocolate lovers take a digital journey to discover which of Cadbury's many flavors best match their identity.

Gaming & Play july 14, 2014

Chocolate Wafer Kits Let Kids Build Edible Airplanes, Cars And Dinosaurs

Choco Fix introduces today's children to the idea of Airfix models in an exciting new way.

Work january 13, 2014

Jacket Lights Up When Its Wearer Eats Chocolate

The Joy Jacket creates an interactive lighting display as the user experiences joy.

Innovation december 3, 2012

New Cadbury Chocolate Won’t Melt, Even In 100+ Degree Temps

The chocolate company's research and development department invent cocoa solids that can withstand heat of a 104F degrees.

Mobile september 7, 2012

10 Stories You Need To Know Today

Amazon's unveiling of the Kindle HD, launching candy bars over social media and a remote control for cockroaches... Links to start your day with.

Technology august 10, 2012

Cadbury Measures Olympic Stats In Chocolate Products

The"Choculator" creatively leverages the spirit of the Games to engage consumers to interact with the brand.

Advertising may 30, 2012

What Is The Number One Ranked Social Brand? [Headlines]

Innocent Drinks, the British juice and smoothie company wins out over Starbucks, Cadbury, and The Ellen DeGeneres Show in effectively communicating with consumers over channels such as Facebook and Twitter.

Design & Architecture january 20, 2012

Cadbury Marks 1 Million Facebook Fans With Huge Chocolate Thumbs Up

The giant sculpture was commissioned by the chocolate maker to celebrate its following on the social network.

Innovation november 18, 2011

Cadbury Wins Rights To Purple Over Nestlé [Headlines]

The lawsuit put and end to the three year trademark battle between the two confectioner companies.

Technology october 13, 2011

App Makes Brands More Interactive By Culling Virtual Information

When pointed at included brand logos Blippar lets users interact with 3D objects and get information on recipes and more

Advertising june 5, 2011

Kraft Apologizes Over Naomi Campbell Ad [Headlines]

Kraft-owned chocolate maker Cadbury has apologised after one of its adverts "caused upset" to supermodel Naomi Campbell.

Advertising may 24, 2011

Kraft Acted ‘Irresponsibly’ In Cadbury Takeover Say Politicians [Headlines]

The American food company Kraft Foods acted "irresponsibly and unwisely" when it pledged not to close a factory during its £11.5bn takeover of Cadbury, a UK Parliamentary Committee has concluded.

Gaming & Play august 9, 2010

Cadbury’s Spots V Stripes: 10 Pocketgame Finalists

The crowdsourced analog game competition narrows the field to 10 finalists.

Work august 6, 2010

This Week in Brand Strategy & Advertising

PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.


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