A PSFK Report On
The New Rules Of Digital Engagement
READ THE NEW REPORT
PSFK Future of Advertising Report
IDEAS FOR INNOVATION
EVERY IDEA. EVERY DAY
Calorie-Burning Labels Turn Everyday Buildings Into Exercise Machines
18 november 2013
StepJockey posts labels on stairs so people can see how many calories they burn when they use it.
Nutritious Zero-Calorie Juice Designed To Taste Like Water
30 july 2013
The world's first "organic water" could signal the next generation of hydration.
Taco Bell Rolls Out Protein-Heavy Menu For Gym Enthusiasts
24 june 2013
Fast food chain attempts to offer healthier options for its fitness fanatic customers.
Google Search Now Shows Nutritional Information
10 june 2013
The Internet giant helps users make healthy eating choices.
Gym Prints Food Receipts With Calorie Counts Instead Of Prices
21 may 2013
Gold's Gym has shoppers do their buying based on the health value instead of dollar value.
What A 200 Calorie Meal Looks Like [Pics]
1 march 2013
WiseGeek has created a gallery of fruit, vegetables, sweets, cakes, and drinks, to show the varying portion sizes.
Coca-Cola Tackles Obesity With New Ads
15 january 2013
The campaign highlights the brand’s commitment to introducing lower calorie options and raise awareness about the public health issue.
Coca-Cola’s ‘Work It Out’ Calculator Helps User Burn Off Sugary Drinks
1 november 2012
The online tool helps consumers balance their input with their energy output by suggesting different activities to burn off the calories.
10 Stories You Need To Know Today
29 october 2012
That Brad Pitt ad actually made Chanel some money, Google hosts a hang out in outer space.... Links to start your day with.
App Offers Nutritional Information For Nearly 2 Million Foods
21 october 2012
MyFitnessPal partners with Sodexo to offer convenient options for buying and recording healthy meals that take the guess work out of eating out and buying groceries.
Smartphone App Makes Sure Users Are Doing Exercises Correctly [Video]
18 october 2012
'idoo' offers a personal trainer who monitors your workout and technique.
13 Stories You Need To Know Today
21 september 2012
Apple named the best design team of the past 50 years, a chance to be on Mad Men, and Beyonce named the ideal role model for the Obama girls...Links to start your day with.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
The Top Global Brands Pushing The Boundaries Of Advertising
Hire A Professional To Put The Finishing Touches On Your Instagram Posts
PSFK Speaker To Share How Data Makes Us More Human [PSFK 2016]
Anti-Aging Gin Claims To Keep Drinkers Looking Young
How Scent Can Become Its Own Form Of Communication
Take A Photo To Find Out Where Your Are When Lost
AI Algorithm Creates Vegan Meat And Dairy Substitutes
Mattress COO To Talk On Creating A Lifestyle Brand Around Sleep [PSFK 2016]
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed